Senior Digital Content Executive at Miral Experiences
Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates -
Full Time


Start Date

Immediate

Expiry Date

18 May, 26

Salary

0.0

Posted On

17 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Content Management, UX/UI, Development, SEO/SEM, CRM, Email, Social Media, Digital Strategy, Analytics, Enterprise CMS, AEM, Sitecore, GA, GTM, Firebase, SEO Strategies

Industry

Entertainment Providers

Description
Job Scope The digital marketing executive will be in charge of the below tasks on a regular basis – Participate in benchmarking and brainstorming for the digital and e-commerce strategy Support the creation of the strategy based on line manager's requirements Follow up with various teams and stakeholders on operational elements (financial / procurement / status reporting, etc) of the strategic initiatives to ensure they conclude on time while achieving the expected qualitative output Extract data and share as per process or on request, with the support of the line manager. Timely execute website optimization projects and deliver qualitative work, alerting management on gaps Perform factual benchmarks of other digital channels (website, app) on request Have a clear understanding of key insights about digital channels visitors Produce accurate and timely reporting Execute data collection projects and perform checks when required Identify technology gaps and alert line management Conduct technology benchmark with IT upon line manager request Understand overall technology environment and how it impacts the digital channels Give clear and precise requirements to IT to deliver projects and manage delivery Develop win-win partnerships with both internal stakeholders that support the delivery of projects and leverage line manager support for external stakeholders or senior management Engage with assets e-commerce teams when required by line manager to deliver a project Integrate content to the website in a timely manner Perform scheduled and random checks and identify and suggest fixed to be made (broken links, content, UX, etc.). Perform assessment on demand Check potential mistakes on content received before uploading Content monitoring, content authoring, content management Execute digital marketing campaigns actions as instructed Execute CRM actions as per instructions Execute SEO/SEM configuration as per instructions Maintain existing tools and coordinate implementation of new ones with the help of the line manager Raise PR on-time, with all required information and track procurement process for procurement to be delivered timely, with the support of the line manager MINIMUM QUALIFICATIONS, EXPERIENCE AND SKILLS REQUIREMENTS Minimum Bachelor's degree in marketing or digital marketing Demonstrable experience executing initiatives related to content management, ux/ui, development, SEO/SEM, CRM, email, social media, digital strategy and analytics Working knowledge of enterprise CMS (like AEM, Sitecore), GA, GTM and Firebase Knowledge of the latest SEO strategies and techniques 2-3 years of experience of digital marketing ideally in travel and leisure industry (on the agency or client side) Miral Destinations
Responsibilities
The executive will manage digital content execution, including website optimization, data extraction, reporting, and ensuring timely delivery of strategic digital initiatives. Key tasks involve technology gap identification, requirement definition for IT, and executing digital marketing and CRM actions as instructed.
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