Senior Digital Engagement Manager at Commonwealth Bank

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

09 Sep, 26

Salary

0.0

Posted On

11 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Strategy, Customer Journey Mapping, Stakeholder Management, Adobe Journey Optimizer, Adobe Experience Manager, Adobe Audience Manager, Adobe Experience Platform, AI-driven Personalization, Data Analytics, Copywriting, A/B Testing, Growth Marketing, Behavioral Segmentation, Digital Performance Optimization, Project Management, Cross-functional Collaboration

Industry

Financial Services

Description

Senior Manager, Digital Engagement You’re passionate, driven, flexible and collaborative We’re driven to deliver the best digital experience Together, we can enhance the experience for millions of customers Do work that matters As the Senior Manager, Digital Engagement, you’ll be responsible for driving growth initiatives, digital strategy and development of the end to end customer journey that enables our customers to bank with us in a way that is simple, flexible, and convenient. Working closely with the Head Of Sales and wider business stakeholders, this role will be responsible for bringing to life and building our customer journey campaigns across the digital experience and championing best in class digital performance and continuous improvement throughout the business. This role requires strong stakeholder management and an ability to bring people together from all over the business to deliver on a shared vision. See yourself in our team The Senior Digital Engagement Manager role position sits within the Engagement & Personalisation, Centre of Excellence (COE) which is part of a wider Digital & Customer crew within Business Banking. The Digital & Customer Crew – which sits within the Business Banking CommSec team – creates and drives the digital customer experience through all our owned platforms (Mobile and Web) and leading personalisation and content experiences. Some of your key responsibilities will include: Collaborating with the Engagement and Personalisation COE, our sales team, media team, capability and tech teams to implement or enable the business with new personalisation experiences (analytics, personalised assets and engaging content). Managing the end-to-end delivery of experiences and growth campaigns to support channel-wide and/or product-specific initiatives. Collaborating with our partners in CommBank to have parallel but user-friendly experiences across CommSec, CommSec Pocket and the CommBank app. Creating digital behavioural segments for campaigns using the Adobe products. Experience in developing AI-driven digital experiences, personalisation,and insights Constantly running rapid experimentation and optimising the customer experience and performance. Defining and driving key strategic initiatives where digital capabilities can drive substantial business and customer outcomes, and cross-channel support is required. Supporting the delivery of new features and products by using data to inform priorities, as well as ensuring ongoing reporting and optimisation. We’d like to hear from you if you have: Like to get ‘on the tools’. You have hands-on experience with Adobe platforms – Adobe Jounney Optimiser (AJO), Adobe Experience Manager (AEM), Adobe Audience Manager and are familiar with new technologies such as Adobe Experience Platform (AEP). Crave to know our customers. You show non-stop curiosity about knowing and understanding our customers and can turn this knowledge and insight into identifying new business opportunities and ‘mic drop’ experiences for our customers. Love to write sparkling copy. You have a flair for crafting clear, concise and relevant customer messages that are highly engaging and inspire action. Can make decisions. You have confidence in proposing a solid way forward because you bring your analytical ‘geek skills’ (including problem solving) to the table. Are laser focused on the detail. You know that to be successful this skill is critical to delivering effective and accurate campaigns and experiences. Have a knack with dealing with people. You do your best work when collaborating within a team. And you have strong influencing and stakeholder management skills to get better outcomes for the business and our customers. Know how to get things done. You’re not afraid of owning your work – from inception through to execution, you deliver every time. Believe in the power of yet. You have a desire to learn more with a growth mindset and positive attitude. If this sounds like you – apply now! If you're already part of the Commonwealth Bank Group (including Bankwest, x15ventures), you'll need to apply through Sidekick to submit a valid application. We’re keen to support you with the next step in your career. We're aware of some accessibility issues on this site, particularly for screen reader users. We want to make finding your dream job as easy as possible, so if you require additional support please contact HR Direct on 1800 989 696. Advertising End Date: 19/06/2026 Whether you’re passionate about customer service, driven by data, or called by creativity, a career with CommBank is for you. Our people bring their diverse backgrounds and unique perspectives to build a respectful, inclusive and flexible workplace. One where we’re driven by our values, and supported to share ideas, initiatives, and energy. One where making a positive impact for customers, communities and each other is part of our every day. Here, you’ll thrive. You’ll be supported when faced with challenges, and empowered to tackle new opportunities. We really love working here, and we think you will too.

Responsibilities

Drive growth initiatives and digital strategy to enhance the end-to-end customer banking journey across mobile and web platforms. Collaborate with cross-functional teams to implement personalized experiences and optimize digital performance through rapid experimentation.