Senior Digital Marketing Specialist at Rochester Precision Optics LLC
West Henrietta, NY 14586, USA -
Full Time


Start Date

Immediate

Expiry Date

01 Dec, 25

Salary

90000.0

Posted On

01 Sep, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

It

Industry

Marketing/Advertising/Sales

Description

JOB SUMMARY:

The Senior Digital Marketing Specialist is responsible for driving and executing the company’s creative and marketing strategy across both internal and external platforms. This multi-faceted role blends graphic design, brand development, digital marketing, and strategic content creation. As a team of one, this position serves as both the hands-on designer and the strategic voice behind RPO’s brand presence — overseeing visual identity, outbound marketing, e-commerce support, internal communications, and website experience. The role works closely with leadership and cross-functional teams to ensure cohesive messaging, brand consistency, and mission-aligned marketing support.

Responsibilities

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