Senior Digital Marketing Strategist at TwoTone Creative
West Des Moines, IA 50265, USA -
Full Time


Start Date

Immediate

Expiry Date

18 Oct, 25

Salary

0.0

Posted On

20 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Facebook Ads Manager, Ux, Public Relations, Life Insurance, Vision Insurance, Link Building, User Experience, Health Insurance, Content Marketing, Dental Insurance, Wordpress, Seo, Metrics, Google Analytics, Journalism, Software, Social Media

Industry

Marketing/Advertising/Sales

Description

WE’RE ALWAYS LOOKING FOR REMARKABLE PEOPLE

At TwoTone, we believe great work starts with great people. We’re a nimble, mission-driven creative agency helping our clients communicate with clarity across every channel. Our small-but-mighty team thrives on ownership, agility, and purpose.
We work from a bright, friendly office and place a high value on work/life balance, real relationships, and doing meaningful work that matters.

REQUIRED SKILLS

  • +3 year minimum previous agency experience
  • Experience in marketing, journalism, public relations or a related digital marketing field.
  • Candidate must have experience with some of the following: content marketing, search engine optimization (SEO), social media, Google Analytics, Google Ads, Facebook Business Manager, Twitter Ads, Pinterest Ads, conversion rate optimization (CRO), link building, user experience (UX)
  • Industry certifications are desirable
  • Prefer experience with online media purchasing
  • Prefer experience using Facebook Ads Manager and Power Editor
  • Prefer knowledge of landing page tools (Lead Pages, Unbounce) or WordPress
  • Prefer knowledge of MailChimp / Convertkit / etc email automation tools
  • Four-year degree in Marketing, Public Relations, or related field preferred.
  • Ability to write clearly, concisely and with correct grammar
  • Comfortable working with conservative Christian churches and non-profits
  • Uses good judgment and works with integrity
  • Works independently and quickly
  • Ability to quickly change from one project to another
  • Adeptness with learning new apps and software
  • Punctual and dependable
  • Pro-active
  • Metrics driven
    Job Type: Full-time

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Parental leave
  • Referral program
  • Vision insurance

Schedule:

  • 8 hour shift

Work Location: In perso

Responsibilities

TOP 5 RESPONSIBILITIES:

  • Marketing strategy participation
  • Digital marketing campaign strategy/management/implementation
  • Report performance/analytics
  • Drive brand awareness
  • Write marketing content

OTHER RESPONSIBILITIES:

  • Assist in marketing content for landing pages, digital and traditional ads, emails marketing, etc.
  • Monitor KPIS for the client to determine if marketing goals are on track or need to be optimized
  • Assist the Marketing Director and Marketing department in Implementing digital/content strategies.
  • Assist in the execution of strategic marketing plans that include search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing and funnels, conversion rate optimization (CRO) and user experience (UX) to reach clients’ online goals.
  • Manage online advertising campaigns including monitoring the vital stats of each campaign, gathering data and results for campaigns, making simple revisions to digital marketing strategies such as email designs and copy and landing pages.
  • Test email designs, landing pages, submission forms. Assist in building sign-up/conversion forms.
  • Assist in the implementation of strategies for online advertisements.
  • Execute email drip campaigns for clients/manage lists.
  • Create reports for campaigns to determine the strategies producing the best results.
  • Support development of online marketing strategies for landing pages, emails and websites for videos, copy, and design.
  • Audit/Optimize client’s marketing efforts such as landing pages, social profiles, marketing campaigns, etc.
  • Assist web development in creation of automations, website event tracking, Google Analytics reports, google tag manager, etc.
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