Senior Digital Merchandising Specialist at Apple

Shanghai, Shanghai, China -

Full Time

Start Date

Immediate

Expiry Date

12 Jan, 26

Salary

0.0

Posted On

14 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Commerce, Marketing, Customer Experience, Digital Merchandising, E-commerce, Data Analysis, Communication, Presentation Skills, Creative Collaboration, UX Design, China E-commerce Platforms, Retail Trends, Consumer Preferences, Conversion Optimization, Analytics Reporting Tools, Adobe Analytics, Tableau

Industry

Computers and Electronics Manufacturing

Description

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for a Digital Experience Strategist - Greater China, to help us do extraordinary things. The Digital Experience and Merchandising (DE&M) team defines, develops and delivers an exceptional shopping experience for Apple Store Online customers across all of our digital platforms. As a Merchandising Specialist, you will play a key role in developing innovative regional merchandising and story telling strategies that captivate customers and support purchase confidence. You will have the opportunity to shape how people shop, driving innovation and creating best-in-class experiences for Apple customers. DESCRIPTION This role will support the planning and execution of regional digital merchandising strategies including for campaigns and promotions on Apple flagship stores on China marketplaces and social platforms. This individual will leverage an understanding of business goals, commercial programs, customer journeys and friction points to continuously optimize the e-commerce experience. - Support the development of detailed merchandising strategies, briefs and plans for campaigns and promotions in partnership with worldwide DE&M team, commercial teams, Marketing teams and other partners. - Collaborate with worldwide and regional cross-functional teams for launches to ensure local relevance in merchandising, including navigation, content, curation, and performance optimization. - Generate reports and analyze the performance of the store to extract actionable insights, and translate them into clear recommendations and plans. - Work cross-functionally to understand the customer journey and implement strategies that enhance the digital shopping experience on the platform store. MINIMUM QUALIFICATIONS 10+ years of experience in digital commerce, marketing, customer experience, digital merchandising, or equivalent experience Deep knowledge in China digital/social commerce platforms Fluent English and Chinese PREFERRED QUALIFICATIONS Experience working closely with creative and UX teams to create innovative customer experiences. BA/BS in related field. Experience enhancing digital merchandising performance through data-driven insights. Solid communication and presentation skills. Good understanding of China e-commerce platforms, regional retail trends, including shopping behaviors, consumer preferences and conversion optimization strategies. Familiar with using platform analytics reporting tools, Adobe analytics and Tableau Demonstrates Apple’s values of inclusion and diversity.

Responsibilities

This role will support the planning and execution of regional digital merchandising strategies including campaigns and promotions on Apple flagship stores in China. You will collaborate with cross-functional teams to enhance the digital shopping experience and optimize performance.