35 HOURS

Age UK’s award-winning Individual Marketing team is currently recruiting for a Senior Direct Marketing Executive to join our acquisition sub-team. This role is responsible for ensuring we acquire new donors to the charity via multiple offline channels including TV, flyers, door drops and face to face.
As a Senior Direct Marketing Executive, you will be responsible for delivering successful offline campaigns with the primary intention of acquiring new financial donors to Age UK. We’re looking for someone with experience delivering and managing direct campaigns to budget, with a keen interest in testing campaigns with a view to enacting changes based on findings. You will need to be comfortable liaising with external suppliers including creative agencies.
For a more exhaustive list of responsibilities, please read the job description below.

EXPERIENCE

Proven successful experience in cause driven acquisition direct marketing. A, I
Proven experience of managing media planning and buying for multi-channel acquisition campaigns. A, I
Proven successful experience of managing large complex direct marketing print campaigns. A, I
Proven successful experience of budget management. A, I
Proven successful experience of managing internal and external stakeholders through various processes including sign off. A, I

SKILLS AND KNOWLEDGE

Proficient in the use of MS office applications, particularly Excel and Word. T
Numerical and analytical skills. T
Project management skills. A, I

EXPERIENCE

Proven experience of recruiting new supporters via face-to-face campaigns. A, I
Proven successful experience of editing and proofing copy. A, I

SUPPORTING STATEMENTS AND ANONYMISATION

Candidates are expected to provide a supporting statement that explains how they meet the competencies annotated with an ‘A’ in the job description, to assess suitability for the position. Age UK acknowledges and accepts that AI may be used to support the application; we do expect candidates to personalise experience, knowledge and skills and failure to do so, may result in your application being rejected.
Please submit a Word version of your CV as it will be anonymised by our recruitment system when you apply for a role. Our system is unable to anonymise supporting statements and heavily formatted CVs. Please could you remove any personal information including your name before you upload to support our inclusive recruitment process. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us if invited for interview.

Age UK internal grade - 6L
Must haves:
The below competencies will be assessed at the indicated stage of the recruitment process: