Senior Director, Field & Partner Marketing - North American Financial Insti at Verifone

Clearwater, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

10 Mar, 26

Salary

0.0

Posted On

10 Dec, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Partner Marketing, Field Marketing, Campaign Design, Demand Generation, Sales Enablement, Event Planning, Presentation Skills, Relationship Management, Negotiation Skills, Project Leadership, Communication Skills, FinTech Experience, Payments Experience, Marketing Strategy, GTM Campaigns, Performance Measurement

Industry

Financial Services

Description

Why Verifone For more than 30 years Verifone has established a remarkable record of leadership in the electronic payment technology industry. Verifone has one of the leading electronic payment solutions brands and is one of the largest providers of electronic payment systems worldwide. Verifone has a diverse, dynamic and fast paced work environment in which employees are focused on results and have opportunities to excel. We take pride in the fact that we work with leading retailers, merchants, banks, and third party partners to invent and deliver innovative payments solution around the world. We strive for excellence in our products and services, and are obsessed with customer happiness. Across the globe, Verifone employees are leading the payments industry through experience, innovation, and an ambitious spirit. Whether it’s developing the next platform of secure payment systems or searching for new ways to bring electronic payments to new markets, the team at Verifone is dedicated to the success of our customers, partners and investors. It is this passion for innovation that drives each one of our employees for personal and professional success. What's Exciting About the Role Are you a dynamic marketer who thrives on building momentum with partners in the field? Verifone is seeking a Senior Director of Field & Partner Marketing, North America Financial Institutions to lead how we engage ISOs, ISVs, distributors, banks & acquirers, and resellers across the region. In this role, you’ll create high impact partner marketing strategies, fuel demand through events and activations, and bring our Boundless Payments story to life. You’ll be at the center of how Verifone shows up with partners by designing campaigns, driving co-marketing programs, and ensuring our sales teams and partners are equipped to win together. If you love combining creativity with execution and want to shape how one of the world’s leading payments brands engages its ecosystem, this role is for you! This is a hybrid role that can be based out of our offices in Atlanta, GA, Clearwater, FL, or King of Prussia, PA. Key Responsibilities Lead North America partner marketing strategy across all partner types in close collaboration with the global team. Design and execute joint GTM campaigns that drive awareness, demand, and revenue while amplifying North American partner success stories. Drive adoption of the Verifone Partner Program in North America, including incentive initiatives like SPIFFs. Partner closely with sales to deliver enablement, co-branded campaigns, launch support, and impactful QBR participation. Plan and orchestrate field activations including trade shows, regional events, and partner sponsorships. Create and deliver polished presentations that support partner, sales, and executive communications. Measure and optimize campaign performance to maximize impact and inform future strategy. Leverage and localize global initiatives, tailoring for the North America market while feeding back insights to shape global strategy. Qualifications 8+ years of marketing experience, with strong expertise in partner and field marketing. Proven success in engaging partners with impactful partner programs. Experience working with diverse partner types (ISOs, ISVs, distributors, banks & acquirers, and resellers). Excellent relationship management, negotiation, and project leadership skills. Strong communicator who can influence across functions and leadership levels. Bachelor’s degree in Marketing, Business, or related field (MBA a plus). FinTech or Payments experience is highly preferred. Our Commitment Verifone is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Verifone is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

Responsibilities

Lead the North America partner marketing strategy and design joint go-to-market campaigns that drive awareness and revenue. Collaborate closely with sales and global teams to ensure partner success and optimize campaign performance.