Senior Director, Global Channel Marketing Programs at Proof Point

Sunnyvale, California, United States -

Full Time

Start Date

Immediate

Expiry Date

06 Jun, 26

Salary

0.0

Posted On

08 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Channel Marketing Programs, Global Channel Strategy, GTM Priorities, Budget Management, Partner SPIF Frameworks, Sales Acceleration, Partner Community Strategy, Partner Enablement, Communication Strategy, Partner Portal Management, KPI Measurement, Operational Excellence, Cross-functional Alignment, Executive Presence, Strategic Planning, Operational Leadership

Industry

Computer and Network Security

Description

About Us: Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people. How We Work: At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: Bold in how we dream and innovate Responsive to feedback, challenges and opportunities Accountable for results and best in class outcomes Visionary in future focused problem-solving Exceptional in execution and impact About Us We are the leader in human-centric cybersecurity. Half a million customers, including 87 of the Fortune 100, rely on Proofpoint to protect their organizations. We’re driven by a mission to stay ahead of bad actors and safeguard the digital world. Join us in our pursuit to defend data and protect people in the new agentic workspace. How We Work At Proofpoint, you’ll be part of a global team that breaks barriers to redefine cybersecurity, guided by our BRAVE core values Bold in how we dream and innovate, Responsive to feedback, challenges, and opportunities, Accountable for results and best-in-class outcomes, Visionary in future-focused problem-solving, Exceptional in execution and impact. The Role We are seeking a strategic and highly collaborative Senior Director, Global Channel Marketing Programs to help scale and operationalize Proofpoint’s global channel growth strategy. Reporting to the SVP, Global Growth Marketing, this leader will serve as a key partner to the Global Channel Sales Leader and play a central role in shaping how we engage, enable, and activate our global reseller ecosystem. This role does not directly own regional field channel marketing execution but works in close partnership with Field Marketing and regional Channel leaders to influence plans, align priorities, and ensure global consistency. The Senior Director will drive global program strategy, oversee the global channel marketing budget, and lead key initiatives that accelerate partner engagement and pipeline impact. The ideal candidate is a strategic architect and operational leader who can design scalable global frameworks while influencing cross-functional stakeholders to drive execution excellence across theaters. Key Responsibilities Global Channel Strategy & Partnership Serve as strategic marketing partner to the Global Channel Sales Leader to align priorities, sales plays, and growth initiatives. Develop and operationalize a global channel marketing programs strategy aligned to Proofpoint’s GTM priorities. Influence regional field marketing plans to ensure strong channel integration and alignment with global objectives. Oversee global channel marketing budget, ensuring disciplined investment aligned to strategic priorities and measurable ROI. Partner Programs & Sales Acceleration Design and own the annual global partner SPIF framework aligned to priority sales plays and revenue targets. Partner with Sales, Channel Operations, and Field Marketing to ensure global programs are localized and activated effectively. Help design scalable “campaigns-in-a-box” for the reseller community, enabling consistent global execution of corporate initiatives. Partner Community & Engagement Own global partner community strategy and execution, including Partner Councils and Advisory Boards. Lead planning and orchestration of Proofpoint-led partner community events in partnership with Channel and Field teams. Develop structured engagement models to strengthen executive relationships within top-tier partners. Partner Experience & Communications Own the global partner communication strategy and calendar, ensuring clarity, consistency, and alignment across theaters. Oversee strategy, content governance, and evolution of the global partner portal to enhance partner enablement and engagement. Ensure strong interlock with corporate marketing (brand, campaigns, demand generation) to effectively amplify global initiatives through the channel. Measurement & Operational Excellence Establish clear KPIs to measure partner engagement, program effectiveness, and pipeline contribution. Leverage insights and performance data to continuously optimize investment and program design. Drive cross-functional alignment across Marketing, Sales, Channel, and Operations teams globally. What We’re Looking For 12–15+ years of B2B marketing experience, including significant experience in channel or partner marketing programs. Proven track record designing scalable global partner programs that drive measurable sales impact. Strong experience partnering closely with global channel sales leadership. Demonstrated ability to influence cross-functional stakeholders without direct ownership of regional execution. Experience managing global budgets and driving operational rigor. Deep understanding of global reseller ecosystems; cybersecurity or SaaS experience strongly preferred. Experience collaborating on joint marketing initiatives with major ecosystem partners such as Microsoft or AWS is a plus. Strong executive presence, communication skills, and ability to operate at both strategic and tactical levels. Why Proofpoint At Proofpoint, we don’t just protect data, we protect people. Our work has meaning, and our people have impact. If you’re looking to lead with purpose, drive meaningful growth, and shape how the world’s top organizations engage with their partners, we’d love to talk. Why Proofpoint? At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us: Competitive compensation Comprehensive benefits Career success on your terms Flexible work environment Annual wellness and community outreach days Always on recognition for your contributions Global collaboration and networking opportunities Our Culture: Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone. We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com. How to Apply Interested? Submit your application along with any supporting information- we can’t wait to hear from you! Consistent with Proofpoint values and applicable law, we provide the following information to promote pay transparency and equity. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets as set out below. Pay within these ranges varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. The range provided may represent a candidate range and may not reflect the full range for an individual tenured employee. This role may be eligible for variable compensation and/or equity. We offer a competitive benefits package, including flexible time off, a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year, plus a three-week Work from Anywhere option. Base Pay Ranges: SF Bay Area, New York City Metro Area: Base Pay Range: 213,600.00 - 313,280.00 USD California (excludes SF Bay Area), Colorado, Connecticut, Illinois, Washington DC Metro, Maryland, Massachusetts, New Jersey, Texas, Washington, Virginia, and Alaska: Base Pay Range: 176,200.00 - 258,390.00 USD All other cities and states excluding those listed above: Base Pay Range: 157,400.00 - 230,890.00 USD Proofpoint has been honored with six Best Places to Work Awards in 2024 by workplace culture leader Comparably, including Best Company Career Growth, Best Company Outlook, Best Global Culture, Best Engineering Teams, Best Sales Teams, and Best HR Teams. We are the leader in human-centric cybersecurity. Half a million customers, including 87 of the Fortune 100, rely on Proofpoint to protect their organizations. We’re driven by a mission to stay ahead of bad actors and safeguard the digital world. Join us in our pursuit to defend data and protect people. Our BRAVE Values: At Proofpoint, we are BRAVE in everything we do, and our values aren’t just words—they shape how we work, collaborate, and grow. We seek people who are bold enough to challenge the status quo, responsive in the face of ever-evolving threats, and accountable for delivering real impact. We value those with a visionary mindset who anticipate what’s next and push cybersecurity forward, and we celebrate exceptional execution that ensures we continue to defend data and protect people. Proofpoint is an equal opportunity employer, we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability. Find your network, your allies, and your biggest fans. We know that work is simply better when you’re surrounded by people who inspire you—who share ideas, cheer you on, and genuinely want to see you succeed. That’s why we offer social circles, sponsored networks, and connection points across teams and time zones—to help you find your people, build your community, and thrive together. This isn’t just a job—it’s a mission to protect people and defend data in a world that never slows down. We’re building the future of human-centric cybersecurity, and that future belongs to all of us. We take ownership, move fast, and hold ourselves accountable—because that’s what it takes to stay ahead. And we do it together, winning as one. Be empowered to reach your full potential through meaningful challenges and personalized support—designed around you and your goals. Whether you're growing as a leader or leveling up from great to exceptional as an individual contributor, we’re here to help you get there.

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Responsibilities

This role is responsible for developing and operationalizing the global channel marketing programs strategy, aligning priorities with Global Channel Sales, and overseeing the global channel marketing budget. Key duties include designing partner SPIF frameworks, owning global partner community strategy, and managing the global partner communication strategy and portal.