Senior Director, Marketing - NAMER at The Trade Desk

Plounérin, Brittany, France -

Full Time

Start Date

Immediate

Expiry Date

23 Dec, 25

Salary

304700.0

Posted On

24 Sep, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Management, Digital Marketing, Performance Marketing, Data Analysis, Storytelling, Relationship Building, Campaign Development, Demand Generation, Analytics, Event Production, Public Relations, Team Management, Time Management, Problem Solving, Communication

Industry

technology;Information and Internet

Description

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media-buying platform that helps brands deliver a more insightful and relevant ad experience for consumers — and sets a new standard for global reach, objectivity, and transparency. So, if you’re talented, driven, creative, and hungry to bring something entirely new and wildly ambitious into the world (and have some fun doing it), then we want to talk. What you’ll do: Reporting to the VP of Global Marketing, the Senior Director of Marketing NAMER, will be responsible for overseeing all marketing GTM efforts across the US with responsibilities including brand, digital, and performance marketing. We’re looking for a marketing leader and visionary, who is excited to roll up their sleeves. A results driven, storyteller who gets excited to simplify data, build relationships and accelerate growth across the industry. Develop and execute a comprehensive NAMER go-to-market strategy Be a true business partner to the NAMER commercial leadership team (Will Platt Higgins, Patrick Albano, Dan Ackerman) working closely to set vision for growth, innovate brand building iniitiatives, and critically thinking about what is required to accelerate growth Set vision for growth and partner with senior commercial leaders to engage in debate, hone our strategy, and prove results Establish KPIs for NAMER region; track and report on metrics; collaborate with cross-functional marketing leaders to continuously optimize plans Set the vision, develop the strategy, and support the execution of performance marketing program Responsible for the NAMER media investment strategy, budget management, and KPI tracking Partner with analytics, MOPs, and digital to improve marketing attribution with focus on pipeline hygiene and lead routing process from marketing to sales Develop a strong point of view on messaging and how to simplify storytelling to break through with new and existing clients across channels (events, paid media, email nurture, demand gen) Find joy in defining the global/local balance, partner closely with other marketing leaders across the globe including regional leaders in EMEA and APAC, and Hold Co, Category, and Partnerships leaders, to build consensus and inspire the team to succed Who you are: BA/BS degree or equivalent practical experience 12-15 years of marketing experience at a brand advertiser, agency, media company, product marketing, performance marketing/demand gen Understandingof the programmatic advertising industry and AdTech ecosystem Clear understanding and experience working with and presenting to sales teams Compelling storyteller obsessed with performance motivated to simplify complexity. High EQwith the ability to build relationships across large teams and thrive in fast-paced environment. Proven ability to concept, develop, and execute integrated campaigns through paid, campaigns, events, editorial, social, and thought leadership Solid understanding of digital marketing, demand generation, pipeline generation, analytics, event production and PR/Communications a must Detail-oriented, proactive attitude, self-organizing and highly skilled in time management to facilitate involvement in multiple projects Able to work independently and communicate up, down and laterally to project stakeholders Comfortable in gray space with ability to break down complex problems into actionable work plans with test and learn agenda Experienced developing and managing a large team of 5-10 people Proficiency across multiple marketing tools/systems a plus: Slack, Microsoft Office Suite, Zoom, Salesforce, Marketo, Asana Bizible, Excel, Tableau Mix of B2B/B2C background a plus The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. CO, CA, IL, NY, WA, and Washington DC residents only: In accordance with CO, CA, IL, NY, WA, and Washington DC law, the range provided is The Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as sales-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan. The Trade Desk also offers a competitive benefits package. Click here to learn more. Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is $166,200—$304,700 USD As an Equal Opportunity Employer, The Trade Desk is committed to making our job application process accessible to everyone and to providing reasonable accommodations for applicants with disabilities. If you have a disability or medical condition and require an accommodation for any part of the application or hiring process, please contact us at accommodations@thetradedesk.com You can also contact us using the same email address if you have a disability and need assistance to access our Company website. When contacting us, please provide your contact information and specify the nature of your accessibility issue.

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Responsibilities

The Senior Director of Marketing NAMER will oversee all marketing go-to-market efforts across the US, including brand, digital, and performance marketing. This role involves developing and executing a comprehensive NAMER go-to-market strategy and partnering with senior commercial leaders to drive growth and innovation.