Senior Director of Brand Marketing, US & Europe at TravelPerk

Barcelona, Catalonia, Spain -

Full Time

Start Date

Immediate

Expiry Date

04 Jan, 26

Salary

0.0

Posted On

06 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Marketing, B2B Marketing, B2C Marketing, Creative Strategy, Budget Management, Performance Measurement, Brand Development, Partnership Activation, Sponsorship Management, Influencer Programs, Global Marketing, Cross-Functional Alignment, Operational Excellence, Team Leadership, Market Understanding, Brand Awareness

Industry

technology;Information and Internet

Description

About Us TravelPerk is a global travel and expense management platform. Its all-in-one platform gives travelers the freedom they want whilst providing companies with the control they need. The result saves time, money, and hassle for everyone. TravelPerk has industry-leading travel inventory alongside powerful management features, 24/7 customer support, state-of-the-art technology, and consumer-grade design. Founded in 2015 and headquartered in Barcelona, we’ve grown to over 1,800 people across Europe and North America. In 2022 we became a ‘unicorn’ and in 2025, we raised Series E funding at $2.7 billion valuation, alongside our acquisition of Yokoy, to become the leader in integrated travel and expense management. We’ve been winning awards too. Since 2023, we’ve been voted one of the best places to work, one of the fastest-growing apps and tech companies, and a leading pioneer of business travel. These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to get the most out of their travel. Hear more about TravelPerk. The Opportunity TravelPerk is on a mission to redefine how companies manage travel and expense. But more than that, we’re creating a category that helps businesses eliminate the broken processes, and the complexity that’s been accepted as normal for far too long. We believe the future of work isn’t just about productivity tools. It’s about freedom. Clarity. Simplicity. And real work. That belief drives everything we do, from our product design to our brand expression. And now, we’re looking for a bold brand leader to help bring it to life at scale. This is more than a brand role. It’s a chance to lead the creation of a category, and build a global brand with the stature, swagger, and soul of a consumer icon, while driving growth in one of the most dynamic B2B markets out there. Reporting to the VP of Marketing, you’ll: Shape how the world sees TravelPerk Define how we show up and embed brand thinking into every touchpoint (internally and externally) Lead the largest brand awareness investment we’ve ever made Lead an incredible group of senior leaders across brand, content, campaigns, and creative Push boundaries, take risks, and make work that makes people feel something Set the vision, drive operational excellence, and hold full accountability for the brand marketing budget, performance, and outcomes Operate at the intersection of creativity, commercial impact, and executional rigour, scaling a brand that’s not just known, but loved Who You Are You’re a B2B marketer with a B2C soul, who has a deep understanding of the US market. You know how to build trust with business leaders, but you don’t believe business needs to be boring. You’ve led brands at fast-growing companies or worked agency-side with some of the world’s most ambitious brands You bring creative stretch and operational discipline to every brief, and you know how to invest in brand at scale You’ve owned multi-million-dollar brand budgets, not just spent them, but strategically allocated them across channels, markets, and moments You’re obsessed with performance, measuring brand impact, optimising investments, and proving value to the boardroom You’ve built brands for the US market, and you understand the nuance, tone, pace, and channels that work in this landscape You’ve activated partnerships, sponsorships, and influencer programmes that shape culture and drive attention You’ve led brand efforts where the ambition matched the scale: new category, global market, high-stakes growth You thrive in global businesses, balancing consistency with local insight and building cross-functional alignment across regions and time zones Why This Role, Why Now We’re at a pivotal point in our journey. The product is strong, the category is clear, and the appetite to build a standout brand is real across the entire exec team. We’ve got the momentum. We’ve got the investment. Now we need someone who can lead with vision, operate with discipline, and drive results. This isn’t a role for someone who wants to optimise what exists. It’s for someone who wants to create what doesn’t. You’ve scaled brands globally, led large teams, managed eight-figure budgets, and made brand a board-level growth lever. Now you’re ready to do it again. Only bolder. What You’ll Bring 15+ years of experience in brand marketing, ideally with a blend of B2B and B2C Deep experience building brands for US markets (required) Comfortable owning and optimising large-scale brand budgets Experience in brand measurement, reporting, and brand-health tracking Experience working in or with creative agencies is a plus Comfortable operating across time zones (our core team is Europe-based) This is your chance to build something iconic. To break the mould. To leave your fingerprints on a brand that challenges convention and lights a fire under an entire industry. This is a senior leadership role, not for someone who’s run a few brand campaigns, but for a brand architect who has scaled a company, built global teams, and made brand a boardroom conversation. Sound like you? We’d love to meet! How We Work Our Vision is for a world where TravelPerk is the platform for human connection in real life (IRL). We take an IRL-first approach to work, where our team works together in person 3 days a week. For roles in Customer Care, this can be up to 5 days per week in the office. As such, this role requires you to be within commuting distance of our hubs. We fundamentally believe in meeting in real life to improve connectivity, productivity, and creativity, ultimately making us a great workplace. At TravelPerk, we prioritise experience and potential over academic qualifications for this role. Talent and ability aren't always reflected in formal credentials. TravelPerk is a global company with a diverse customer base, and we want to ensure that the people behind our product reflect that. We're an equal opportunity employer, meaning you're welcome at TravelPerk regardless of your appearance, where you're from, or anything else that makes you. Protect Yourself from Recruitment Scams All official communication from TravelPerk will always come from email addresses ending in @travelperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from TravelPerk that seems suspicious, please do not respond. Forward it to security@travelperk.com and we’ll confirm whether it’s legitimate.

Responsibilities

Lead the creation of a global brand and drive brand awareness investments. Shape how the world sees TravelPerk and embed brand thinking into every touchpoint.