Senior Director of Marketing at KILLBUCK SAVINGS BANK

Killbuck, Ohio, United States -

Full Time

Start Date

Immediate

Expiry Date

03 Jun, 26

Salary

0.0

Posted On

05 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Digital Marketing, Go-to-market Strategy, Social Media, Multi-channel Campaigns, SEO/SEM, Marketing Analytics, KPI Monitoring, Budget Management, Team Leadership, Stakeholder Management, Regulatory Compliance, Customer Acquisition, Retention Strategies, Agency Management

Industry

Financial Services

Description

Description We are seeking an accomplished, results-driven Senior Director of Marketing to lead and elevate our brand, digital presence, and go-to-market strategy. This role is ideal for a senior marketing leader who combines strategic vision with hands-on execution, thrives in data-driven environments, and brings deep fluency across social media, digital marketing, and multi-channel campaigns. The Senior Director of Marketing will serve as the steward of our brand, a driver of growth, and a key partner to executive leadership. Experience within banking or financial services is highly valued, as this role will help translate complex offerings into compelling, compliant, and customer-centric marketing programs. Requirements Strategic Leadership & Brand Stewardship Own and evolve the organization’s brand strategy, ensuring consistency and differentiation across all channels and touchpoints Serve as the primary guardian of brand voice, messaging, and visual identity Lead integrated marketing strategies that support business growth, customer acquisition, and retention Digital, Social & Channel Fluency Lead digital marketing efforts including website strategy, paid media, SEO/SEM, and social media Develop and oversee a robust social media strategy that strengthens brand awareness, engagement, and reputation Ensure seamless alignment across owned, earned, and paid channels Data-Driven & Analytical Marketing Establish and monitor KPIs, dashboards, and performance metrics across all marketing initiatives Leverage data and insights to optimize campaigns, allocate budget, and drive ROI Translate analytics into clear, actionable recommendations for executive leadership Team & Cross-Functional Leadership Build, mentor, and lead a small internal marketing team and manage external agency partners, with opportunity to scale the function over time. Collaborate closely with all departments and executive leadership to align marketing with business objectives Manage budgets, timelines, and resources with discipline and accountability Banking / Financial Services Alignment (Preferred) Develop marketing strategies that align with regulatory requirements and industry best practices Communicate complex financial products and services in a clear, compelling, and compliant manner Support growth initiatives such as new product launches, market expansion, and customer engagement programs Qualifications Required 10+ years of progressive marketing experience, including senior leadership roles Proven success leading integrated, multi-channel marketing strategies Strong expertise in digital marketing, social media, and marketing analytics Demonstrated ability to balance strategic thinking with hands-on execution Exceptional communication, leadership, and stakeholder management skills Preferred Experience in banking, financial services, fintech, or a regulated industry Familiarity with compliance-driven marketing environments Experience leading brand transformations or growth-focused marketing initiatives What We Offer Opportunity to lead and shape the marketing function at a senior, strategic level High visibility and direct impact on organizational growth Competitive compensation and benefits package Collaborative, performance-driven culture EOE 03-05-26

How To Apply:

Incase you would like to apply to this job directly from the source, please click here

Responsibilities

This senior role is responsible for leading and elevating the brand, digital presence, and go-to-market strategy, serving as the steward of the brand and a driver of growth in partnership with executive leadership. Key duties include owning brand strategy, leading integrated marketing efforts across digital and social channels, and ensuring data-driven optimization of all campaigns.