Senior Display Specialist at StoneX Group

Cape Town, Western Cape, South Africa -

Full Time

Start Date

Immediate

Expiry Date

21 Jun, 26

Salary

0.0

Posted On

23 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Display Advertising, Paid Social, 3rd Party Advertising Technology, Tracking, Campaign Planning, Campaign Execution, Optimization, Data-Driven Approach, Analytical Approach, DSP Management, Ad Server Management, Ad-Fraud Tech, Media Buying, Bidding Strategies, Facebook, TikTok

Industry

Financial Services

Description

Overview Connecting clients to markets – and talent to opportunity With 5,400+ employees and over 80,000 institutional, commercial, and payments clients, we operate from more than 80 offices spread across six continents. As a Fortune 100, Nasdaq-listed provider, we connect clients to the global markets – focusing on innovation, human connection, and providing world-class products and services to all types of investors.Whether you want to forge a career connecting our retail clients to potential trading opportunities, or ingrain yourself in the world of institutional investing, StoneX Group is made up of four business segments that offer endless potential for progression and growth. Business Segment Overview: Engage in a deep variety of business-critical activities that keep our company running efficiently. From strategic marketing and financial management to human resources and operational oversight, you’ll have the opportunity to optimize processes and implement game-changing policies. Position Purpose: Reporting into the Head of Display, Paid Social & Digital Innovation, you will be responsible for a number of markets implementing 3rd party advertising technology, applying tracking, planning and executing digital campaigns, optimization and presenting results to internal stakeholders. Media spend will be optimized by any means necessary to ensure KPIs and targets are met. Therefore, a data-driven and analytical approach is essential, as well as lateral thinking. Working in conjunction with stakeholders in head office, as well as around the globe, will be key so campaigns resonate on a local level. Responsibilities Primary duties will include: Meeting targets and ensuing the return of investment from display & paid social is maximized. Managing 3rd party advertising technology on a day-to-day basis, including DSP, ad server & ad-fraud tech Managing the relationships with direct media owners and negotiate rates. Creating processes and best practices documents to ensure a uniform account structure exists globally, allowing for fluid management and scaling. Awareness of media owner’s advertising policies that cover complex speculative financial products, and ensuring advertising accounts are authorized. Managing the relationships with internal stakeholders on day-to-day communication and reporting. The accurate management of spend & budgets, adhering to the StoneX finance process. Qualifications To land this role you will need: A minimum of 6+ years working in display & social advertising. Expert/hands-on knowledge of both programmatic and direct media buying, bidding strategies, optimization and testing methods and account management. Adept in managing 3rd party bidding technology/DSPs, ad-servers (the Google stack) and ad-fraud software. Familiarity in launching PG, PMP deals across DSPs. Experience in managing paid campaigns in Facebook, TikTok & Reddit. Strong project management, multitasking and decision-making skills. Understanding of how display & paid social integrate with other digital and offline channels. Experience both direct response & brand campaigns, covering ad-formats like Digital Out of Home, CTV, Programmatic Audio and other brand related ad-formats. Proven track record of increasing return from advertising spend across Display & Paid Social. Advanced Microsoft Excel skills. Intermediate Google Analytics skills. Comfortable working with a data management platform (DMP). What makes you stand out: An understanding of the financial markets, forex and CFD trading. Working environment: Hybrid/In-office 4 days per week. #LI-Hybrid #LI-MA1

Responsibilities

The role involves maximizing return on investment from display and paid social channels by managing 3rd party advertising technology, negotiating rates with media owners, and creating global best practices for account structure. Key duties also include managing internal stakeholder communication and ensuring accurate budget management according to finance processes.