Senior DTC Growth Analytics Specialist - Singapore at Plaud

Singapore, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

31 May, 26

Salary

0.0

Posted On

02 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Data Analysis, Conversion Rate Optimization, A/B Testing, SQL, Python, User Segmentation, Attribution Analysis, GTM, Data Layer, CMP, Data Schema, GA4, Tableau, Looker, PowerBI, VWO

Industry

technology;Information and Media

Description

About Plaud Inc. Plaud is building the world's most trusted AI work companion for professionals to elevate productivity and performance through note-taking solutions, loved by over 1,500,000 users worldwide since 2023. With a mission to amplify human intelligence, Plaud is building the next-generation intelligence infrastructure and interfaces to capture, extract, and utilize what you say, hear, see, and think. Plaud Inc. is a Delaware-incorporated, San Francisco-based company pushing the boundary of human–AI intelligence through a hardware–software combination. With ISO 27001, ISO 27701, GDPR, SOC 2, HIPAA, and EN 18031 compliance, Plaud is committed to the highest standards of data security and privacy protection. To learn more about Plaud, please visit https://www.plaud.ai and follow along on Instagram, X, Facebook, LinkedIn, and YouTube Why You Should Join Us Plaud is building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize intelligence from what people say, hear, see, and think. Plaud is a bootstrapped, skyrocketing, profitable company with a $250M revenue run rate achieved in just three years. Define the next-gen paradigm for human-AI interaction. Gain exposure to cutting-edge AI for Pro tools and play a direct role in our global expansion. Work with passionate teammates who value innovation, collaboration, and customer success. Grow your career in a culture that champions continuous learning and fast career development. Market-competitive compensation, global exposure, and a vibrant, creativity-fueled work atmosphere. What you will do Conversion Rate Optimization & Analytics (60% - Primary) Responsible for end-to-end DTC data analysis (from Traffic to Purchase) to identify user drop-off points. Lead A/B test design: develop optimization hypotheses, define experiment metrics, and deliver actionable insights to guide the domestic frontend team in page improvements. Perform user segmentation and attribution analysis: leverage SQL/Python to uncover high-value user characteristics and inform advertising strategies. MarTech & Compliance Logic Ownership (30% - Secondary) - Own the data layer in a Headless architecture, defining GTM trigger rules and Data Layer variable standards. - Manage CMP (Consent Management Platform) policies to ensure cookie collection complies with EU and North American regulations. - Collaborate with the Data Platform team to draft Data Schema requirements, specifying which fields need encryption in Secure Vault and which can be safely synced back to domestic systems. Cross-functional Collaboration (10%) - Serve as a data translator for the domestic product and engineering teams, particularly for restricted data like orders, converting complex business data into actionable PRDs. Skills, qualifications and experience we look for Bachelor’s degree in Data Science, Statistics, Marketing, or related field. 3+ years of experience in Web Analytics (GA4), CRO, or Data Analysis for eCommerce. Proficiency in SQL and visualization tools (Tableau/Looker/PowerBI). Hands-on experience with GTM (Google Tag Manager) and A/B testing tools (VWO/Optimizely). What we offer Meaningful Ownership An Employee Stock Ownership Plan (ESOP) that gives a real stake in Plaud’s long-term success. High-Impact Environment Work in a fast-moving, product-driven environment where your ideas directly shape the future of AI productivity. Cutting-Edge AI Tools for Productivity Access to best-in-class AI tools, including Cursor, GPT models, Gemini, Claude, and other frontier AI systems to maximize engineering and execution efficiency. Best-in-Class Equipment Choice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices for all new hires. Team & Culture Annual company offsites, team events, and a culture that values craftsmanship, ownership, and velocity. Medical & Insurance Coverage Comprehensive benefits to protect our employees' financial security, physical health, and longterm growth. Medical insurance and WICA coverage for all full-time employees.

Responsibilities

The primary focus involves end-to-end Direct-to-Consumer (DTC) data analysis to pinpoint user drop-off points and leading A/B test design with actionable insights for frontend improvements. Secondary responsibilities include owning the data layer in a Headless architecture and managing Consent Management Platform policies for regulatory compliance.