Senior Executive, Events & Marketing Activations at StraitsX

Shenzhen, Guangdong Province, China -

Full Time

Start Date

Immediate

Expiry Date

13 Jun, 26

Salary

0.0

Posted On

15 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Strategy, Localization, B2B Marketing, Partner Marketing, Campaign Execution, Digital Marketing, Offline Activations, Stakeholder Coordination, Messaging Adaptation, Chinese Language, English Language, Fintech, Blockchain, Web3 Communities, Media Engagement, Workshop Planning

Industry

Financial Services

Description

About the Role StraitsX is looking for a Marketing Manager to support brand growth and engagement across Chinese-speaking markets. This role sits within the Marketing team and focuses on developing localized B2B content, executing partner-led marketing initiatives, and strengthening StraitsX’s market presence through both digital and offline channels. You will help shape how StraitsX communicates complex product and industry concepts to business audiences, working closely with internal stakeholders and external partners to deliver consistent, high-impact marketing campaigns. What Will You Do 1. Content & Messaging Develop and execute localized content strategies for Chinese-speaking markets across digital, social, and campaign channels. Create and adapt content such as articles, social posts, campaign narratives, and marketing materials for business audiences. Translate complex product and industry concepts into clear, audience-appropriate messaging. 2. Partner Marketing & Campaigns Support and execute partner-led marketing initiatives, including co-branded campaigns, content collaborations, and joint activations. Coordinate with internal teams and external partners to deliver consistent and well-aligned campaign messaging. Assist in creating and localizing campaign assets, decks, and partner-facing materials. 3. Market Presence & Activations Contribute to building StraitsX’s local market presence through workshops, industry sessions, and side events. Support the ideation, planning, and content development for offline and hybrid marketing activities. Extend the impact of activations by repurposing event content into digital and campaign assets. 4.Communications & Localization Localize content for Chinese audiences while maintaining brand consistency. Support content distribution across social media, newsletters, websites, and partner channels. Assist with media engagement and thought leadership content in Chinese-language outlets. What We Are Looking For Bachelor’s degree in Marketing, Communications, Business, or related field. 3–5 years of experience in marketing, communications, or ecosystem development in fintech, blockchain, or related technology sectors. Strong knowledge of Chinese fintech markets, media landscape, social channels, and Web3 communities. Strong written and verbal communication skills in Chinese and English. Experience managing community, media, and partner stakeholders. Ability to translate complex messages into accessible and culturally appropriate content for Chinese audiences. Familiarity with executing B2B workshops or side event planning in ecosystem or partner-driven contexts. The role may be based in Singapore, Shenzhen or Hong Kong, and may require some traveling

Responsibilities

This role involves developing and executing localized content strategies for Chinese-speaking markets, creating marketing materials, and supporting partner-led marketing initiatives across digital and offline channels. The individual will also contribute to building market presence through planning and executing workshops and industry sessions.