Senior Gamification Manager at GROWE

, , -

Full Time

Start Date

Immediate

Expiry Date

04 Feb, 26

Salary

0.0

Posted On

06 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

User Engagement Strategy, Behavioral Analysis, CRM Tools, A/B Testing, Data Analysis, Agile Methodologies, Communication Skills, Problem-Solving, Gamification, Loyalty Programs, Player Lifecycle Funnels, Segmentation Tools, Promotional Mechanics, SQL, Analytics Tools, Strategic Thinking

Industry

Business Consulting and Services

Description

Growe welcomes those who are excited to: Develop and execute a comprehensive user engagement strategy aimed at increasing conversion, retention, and LTV across the iGaming platform; Conduct behavioral analysis of player patterns to design and adapt personalized communication and content strategies; Lead the development and optimization of CRM/CDP tools, including bonus and promotional mechanics, recommendation models, and communication triggers; Prepare and run A/B tests and product experiments to validate hypotheses and optimize the user journey; Manage integration and performance of third-party tools (email/SMS providers, marketing automation, BI systems); Design and implement gamification, referral, and loyalty programs to enhance user engagement and platform activity; Collaborate closely with product, analytics, and engineering teams to ensure high-quality and timely delivery. We need your professional experience: 3+ years of experience in product, CRM, or engagement management within the iGaming industry; Deep understanding of player lifecycle funnels (Reg2FD, FTD, Retention, Reactivation) and engagement metrics; Hands-on experience with CDP/CRM systems, segmentation tools, and triggered communication flows; Proven ability to design and analyze bonus/promo mechanics and conduct meaningful A/B testing; Strong data-driven mindset with proficiency in analytics tools (GA, Tableau, internal dashboards, SQL); Solid grasp of Agile/Scrum/Kanban methodologies and ability to prioritize based on business impact; English - Upper-intermediate+ for cross-functional and partner communication. We appreciate if you have those personal features: Strong communication skills; Comfortable navigating ambiguity and changing priorities; Strategic thinking with deep technical and operational understanding; Flexibility, attention to detail, and strong problem-solving skills. We are seeking those who align with our core values: GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals; DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success; BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

Responsibilities

Develop and execute a user engagement strategy to enhance conversion and retention on the iGaming platform. Collaborate with various teams to optimize user experience and manage CRM tools effectively.