ABOUT EMPOWERLY

Empowerly is a fast-growing ed-tech company on a mission to empower students to become the most successful version of themselves. Our platform combines expert college counseling with proprietary tools like the Empowerly Score™, offering families a 360° view of their child’s college readiness — across academics, essays, and extracurriculars.
We’ve raised $30 million from top-tier investors including Goodwater Capital, Conductive Ventures, FJ Labs, Scrum Ventures, Translink Capital, Azure Capital Partners, and Spero Ventures.
Empowerly is a founder-led company that has grown through SEO-driven performance marketing. We’ve now invested heavily in scaling a diversified GTM motion across Sales, Events, B2C, Partnerships, and Business Development and we’re looking to grow our revenue by 150–200%+ in the coming phase. This role will be critical to helping us make that leap.
We operate on a remote-first basis, building a team of individuals who excel in remote environments and are passionate about making high-quality college counseling accessible to all students, regardless of their background or location.

TECHNICAL SKILLS REQUIREMENT

• 2+ years Python (Pandas, Requests, Matplotlib, NumPy, SciPy, Seaborn)
• 2+ years SQL (Redshift, Postgres, or equivalent)
• 1+ years in Tableau or equivalent data visualization tools
• 2+ years Excel and Google Sheets (vlookups, pivot tables, graphs)

EXPERIENCE REQUIREMENTS

• 5+ years of GTM, marketing, or revenue analytics experience
• 5+ years of experience working cross-functionally across Sales, Marketing, Finance, or Product
• Strong understanding of VC-backed growth stages (Series A–C) and how to influence in founder-led companies
• Proven ability to deliver business impact through data and influence stakeholder decisions
• Familiarity with tools like HubSpot, Salesforce, Google Analytics, and Facebook Ads
• Bonus: Experience with statistical modeling, AI/LLMs, or launching new GTM channels

EDUCATION REQUIREMENTS

• Bachelor’s degree required
• Degree in a quantitative field (e.g., Math, Stats, Econ, Computer Science) preferred
• MBA or MS strongly preferred
• If no quantitative degree, completion of a recognized data bootcamp is acceptable

We’re hiring a Senior GTM Data Analyst to bring structure, insights, and strategic clarity to our go-to-market operations. Reporting directly to the CFO and dotted-line to the Head of Marketing, this is a highly cross-functional role with influence across Sales, Marketing, Business Development, Finance, and Product.
The ideal candidate thrives in fast-moving environments, understands the dynamics of Series A–C, VC-backed, founder-led startups, and knows how to use data not just for reporting, but for unlocking growth levers.