Senior Growth Marketing Manager

at  Samsara

WHO WE ARE

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.
Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

FLEXIBLE WORKING

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

ABOUT THE ROLE:

We are looking for a creative, impact-driven senior growth marketer to join the team to help us acquire new customers. The right candidate is a strategic thinker who is excited to optimize the marketing and sales funnel and find new avenues for growth. This role is key to the growth of the business and to Samsara’s success.

IN THIS ROLE, YOU WILL:

• Acquire customers through digital channels and be directly responsible for helping the company meet its growth goals
• Optimize the entire conversion funnel and continuously experiment with bidding strategies, targeting, messaging, ad creative, and landing pages to drive incremental pipeline
• Be a business owner for your channels: manage budgets and forecasts, measure performance, and optimize for results
• Support new areas of growth for the company by launching channels and campaigns for new geographies, product lines, and industries
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices

MINIMUM REQUIREMENTS FOR THE ROLE:

• 5+ years of experience in an analytical role at a high growth technology company, with at least 3 years of digital lead generation experience
• Previous experience directly managing Google Ads for lead generation
• Proven experience delivering on pipeline generation targets at scale, managing a 7+ figure annual budget within spend efficiency thresholds
• Strong communication and project management skills, with a track record of maintaining a high velocity of experimentation across channels
• Experience working cross-functionally with sales, product, and marketing teams to launch and optimize lead sources tailored to specific products and regions
• Bachelor’s degree or foreign equivalent, ideally in economics, mathematics, finance, or other quantitative field