Senior Influencer Marketing Manager at Marley Spoon

Alexandria, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

21 Jun, 26

Salary

0.0

Posted On

23 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Influencer Marketing Strategy, Campaign Negotiation, Performance-Led Strategies, Customer Acquisition, Brand Growth, Test And Learn Approach, Talent Management, Budget Allocation, Agency Oversight, Stakeholder Management, Data Analysis, Creator Generated Content (CGC), Social Platforms, ROI Optimization, CPA Optimization, Influencer Platforms

Industry

Food and Beverage Services

Description

12 month Fixed Term Contract - Alexandria, NSW Love working with creators, negotiating campaigns, building performance-led strategies and driving results? At Marley Spoon, we’re on a mission to bring better cooking back to the table. Every week we deliver thousands of meals across Australia - and none of it would be possible without passionate people behind the scenes. We’re looking for a Senior Influencer Marketing Manager who will own and scale our influencer marketing strategy across Marley Spoon and Dinnerly, driving real impact on customer acquisition and brand growth. You won’t just manage campaigns - you’ll shape the future of how we show up across creator platforms, building a high-performing, data-led influencer engine that delivers measurable results. The Opportunity Drive the end-to-end influencer marketing strategy, aligning with broader business goals and acquisition targets Plan and execute quarterly campaigns, incorporating a strong test-and-learn approach to optimise talent, platforms, and content Build and manage a diverse network of creators and long-term partnerships to deliver consistent, high-performing campaigns Own channel planning, including budget allocation, resource management, and agency oversight Lead talent identification, negotiations, and partnerships to maximise impact and cost efficiency Collaborate cross-functionally with Brand, Content, and Performance teams to deliver integrated, conversion-led campaigns Oversee campaign measurement, reporting, and optimisation, using insights to continuously improve performance Own end-to-end CGC (Creator Generated Content) campaigns, from defining quarterly needs to creator sourcing, briefing, and optimising high-performing creative, for assets to be used across our Paid Social channels Champion new trends, platforms, and creator opportunities to keep Marley Spoon at the forefront of influencer marketing What we’re looking for: You’ll thrive in this role if you’re someone who is both strategic and hands-on, with a strong data driven mindset and a passion for the creator space. You enjoy turning insights into action, building relationships, and driving measurable results. You’ll bring: 5+ years’ experience in influencer marketing with a proven track record of delivering high-performing campaigns Strong experience developing and executing end-to-end influencer strategies focused on acquisition and ROI Deep understanding of social platforms (Instagram, TikTok, YouTube, etc.) and the creator landscape Excellent stakeholder management and negotiation skills across talent, agencies, and internal teams Strong analytical skills, with experience using data and insights to optimise campaign performance Bonus points if you have: Experience working across subscription models, Proven track record in driving CPA and acquisition targets, through conversion-led campaigns Experience managing influencer marketing agencies Familiarity with influencer platforms and tools for outreach and campaign tracking What’s in it for you At Marley Spoon, we believe work should fuel your growth, not drain it. Here’s what you can look forward to: Access an extra 6 days of Annual Leave per year. Enjoy discounted Marley Spoon boxes, conveniently delivered to your doorstep. Get formal training and development with 5 paid training days each year. Experience autonomy in every role - act in an environment where we get things done without having formal hurdles. Immerse yourself in a workplace characterised by flat hierarchies and great team spirit. Thrive in an open, diverse, and inclusive workplace where over 50 nationalities come together. Access a corporate discount on health insurance, offering comprehensive coverage for you and your family at a reduced rate. Enjoy a test kitchen in the office, where you get to sample our latest recipes. Unlock the opportunity to learn and explore across different functions and departments, nurturing your continuous growth and development. Get 24/7 support for your health and well-being through Sonder, ensuring you're at your best both in and out of the office.

Responsibilities

The Senior Influencer Marketing Manager will drive the end-to-end influencer marketing strategy for Marley Spoon and Dinnerly, focusing on aligning with business goals and acquisition targets through quarterly campaigns. This role involves owning channel planning, budget allocation, talent negotiation, and overseeing Creator Generated Content (CGC) campaigns for use across Paid Social channels.