Senior Manager

at  Cartology

ABOUT US:

Cartology is the Woolworths Groups new stand-alone media business and the exclusive partner to Woolworths Supermarkets and BWS.
Customer behaviour is changing. They have more choices than ever before – both in the way they shop, and how they consume media. With all this choice, it’s making it harder for marketers to reach audiences at scale and grab their attention. Cartology delivers data-led marketing solutions, putting insights and customers at the heart of everything we do. By combining our rich customer knowledge with our diverse media channels, we can make sure products are being shown to the right customers, at the right place, at exactly the right time.
We operate in a fast paced, nimble environment with professionals who work collaboratively to achieve market leading outcomes. Our point of difference is that we are part of Australia’s largest retailer allowing us to provide unparalleled career opportunities

Accountabilities:

• Develop strategic insights, workshop development and analytics with the goal of delivering bespoke solutions for our key clients by addressing their business challenges
• Maintain thought leadership with key executive level internal and external stakeholders on general market trends and opportunities
• Be the expert of the Cartology value proposition and how to best utilise this to service our client needs
• Maintain a knowledge of media best practices, stay on top of trends and translate this knowledge into actionable insights for strategy
• Supporting the Client Partnership team in major business development opportunities
• Leading strategic brand & problem solving workshop and research initiatives with clients to create actionable outcomes and opportunities and supporting the business in executing these plans
• Develop and support the Sales Director on go to market positioning and ideation
• Develop business cases and prioritise current product development
• Work in joint teams and provide active guidance on key strategic projects. Providing feedback to team members and enabling a collaborative approach to drive outcomes

You will work closely with the Sales Team at Cartology to develop and support plans to drive long term partnerships with key and prospective clients through data driven, strategically aligned insights.

Accountabilities:

• Develop strategic insights, workshop development and analytics with the goal of delivering bespoke solutions for our key clients by addressing their business challenges
• Maintain thought leadership with key executive level internal and external stakeholders on general market trends and opportunities
• Be the expert of the Cartology value proposition and how to best utilise this to service our client needs
• Maintain a knowledge of media best practices, stay on top of trends and translate this knowledge into actionable insights for strategy
• Supporting the Client Partnership team in major business development opportunities
• Leading strategic brand & problem solving workshop and research initiatives with clients to create actionable outcomes and opportunities and supporting the business in executing these plans
• Develop and support the Sales Director on go to market positioning and ideation
• Develop business cases and prioritise current product development
• Work in joint teams and provide active guidance on key strategic projects. Providing feedback to team members and enabling a collaborative approach to drive outcomes.