WE’RE TRANSFORMING THE GROCERY INDUSTRY

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

OVERVIEW

About the Role - We’re seeking an experienced technical leader to join our team and lead measurement, rigour, and strategy on our multi-million dollar Marketing budget. You will instill industry-best methodologies on incrementally measurement, multi-touch-attribution, and triangulation through internal measures and external datapoints, such as MMMs. Instacart’s Marketing data science team operates as thought leaders and problem solvers in tandem with the Growth and Marketing orgs, supporting our broader mission to give everyone access to the food they love. We are responsible for understanding the end-to-end scope of marketing spend, including how marketing shapes and impacts customer behavior both today and in the long run, the efficiency and performance of any marketing technology we utilize, and what the highest ROI investments are in both marketing and marketing technology. Our team uses data and analysis to power the growth engine of the company.
About the Team - In this role, you’ll work closely with cross-functional partners such as product, engineering, and marketing teams to define marketing incrementality, design experimentation and analysis frameworks to help deepen our understanding of marketing investment efficiency and customers journeys,. You will identify product and marketing opportunities and drive efforts to determine and implement key metrics, and the levers to drive business impact and build scalable data solutions.

MINIMUM QUALIFICATIONS

• 8+ years experience working in a quantitative role at a product company or a research organization, including experience leading end-to-end technical projects and mentoring junior data scientists
• Experience leading teams working on growth, marketing channels, promotions, incentives, CRM
• Familiarity with marketing attribution, incrementality methodologies, and marketing mix modelsAbility to run rigorous experiments and come up with scientifically sound recommendations
• Ability to write complex, efficient, and eloquent SQL queries to extract data
• A desire to build and improve consumer software productsAbility to translate business needs into analytical frameworks
• Eagerness to learn, flexibility to pivot when needed, savviness to navigate and thrive in a dynamic environment, and a growth mindset needed to build a successful team and company

PREFERRED QUALIFICATIONS

• 2+ years of experience directly managing a team of data scientistsExperience working on gig economy issues or multi-sided marketplaces
• Experience working on gig economy issues or multi-sided marketplaces
  Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.
  Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants.
  For US based candidates, the base pay ranges for a successful candidate are listed below.
  CA, NY, CT, NJ

Please refer the Job description for details