Senior Manager, Digital Growth and Customer Strategy at CHINA CITIC BANK INTERNATIONAL LTD

Hong Kong, Hong Kong Island, Hong Kong S.A.R. -

Full Time

Start Date

Immediate

Expiry Date

27 Sep, 26

Salary

0.0

Posted On

29 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Growth Strategy, Omni-channel Marketing, Agile Methodology, Customer Journey Mapping, P&L Management, AUM Growth, Portfolio Quality Optimization, Content Management Systems, Anti-Money Laundering, Counter Terrorist Financing, Business Planning, Customer Engagement

Industry

Banking

Description

Mandatory Reference Checking Scheme (“MRC”) for Hong Kong The Mandatory Reference Checking Scheme is a framework to facilitate Authorized Institutions (“AIs”) to bilaterally obtain reference information during their recruitment process for certain positions, such that misconduct information in an individual’s previous employments can be provided to AIs to inform their employment decisions. For information related to MRC Scheme, “Frequently Asked Questions for In Scope Individuals” is published by HKAB/Industry Guidelines (https://www.hkab.org.hk/en/home) or further information will be available upon request, if it is applicable to the position(s) applied. Country of Location: China Hong Kong Job Responsibilities: • Implement effective digital growth initiatives and campaigns to grow customers omni- channels. Manage projects and marketing campaigns to acehive business goals, and thus revenue for Mass and CITICfirst segments. • Manage projects under agile methodology with personalized customer journey and maximize customer profitability across channels; yet comply with regulatory requirements, controls and procedures. • Drive customer engagement initiatives to achieve PPC and AUM. • Manage and monitor P&L and A&P budget. • Manage business reporting and campaign effectiveness evaluation. • Handle projects to optimize portfolio quality. • Manage new initiatives covering digital asset management and content management system (CMS). • Handle customer enquiry from branch or telemarketing channels. • Support frontline and adhere to anti-money laundering and counter terrorist financing controls in accordance with regulatory standards and CNCBI policies. • Demonstrates initiative to go beyond the normal routine and look for new ways to add value. Requirements: • Develop and implement business plan to grow Mass and CITICfirst customer portfolio as pipeline for HNW segment. • Manage digital growth campaigns and effective business initiatives of Mass and CITICfirst segments to drive channel and customer revenue, grow AUM and boost Products Per Customer (PPC) via omni-Channels. Leverage on different channels, in particular the digital channel, to expand and widen customer base, and to drive portfolio growth and increase channel and product revenue. 中信銀行(國際)有限公司中信銀行(國際)有限公司（「信銀國際」）是中信集團境外商業銀行業務主要平台，由中信銀行股份有限公司（「中信銀行」）全資子公司中信國際金融控股有限公司（「中信國金」）持有75% 股份。中信銀行(國際)網絡遍布大中華，包括香港的22家分行及2家商務理財中心，以及北京、上海、深圳及澳門的網點，另外於紐約、洛杉磯及新加坡設有海外分行。自1922年起，中信銀行(國際)與員工、客戶及夥伴一同成長，跨越一個世紀。未來將繼續以「敏捷專業化繁為簡」為願景，堅持「文化為本（Culture）、客戶為尊（Customer）、多方聯動（Collaboration）、科技引領（Cyberspace）」4C核心價值，積極踐行「為客戶謀價值，為員工謀幸福，為股東謀效益，為社會盡責任」的企業使命。有關中信銀行(國際)的進一步資料，請瀏覽www.cncbinternational.com。 China CITIC Bank International Limited China CITIC Bank International Limited ("CNCBI"), a major offshore platform of commercial banking business of the CITIC Group, is 75%-owned by CITIC International Financial Holdings Limited ("CIFH"), which in turn is a wholly-owned subsidiary of China CITIC Bank Corporation Limited ("CNCB"). China CITIC Bank International's footprint in Greater China includes 22 branches and two business banking centres in Hong Kong, as well as presence in Beijing, Shanghai, Shenzhen and Macau, and overseas branches in New York, Los Angeles and Singapore. Across a century, China CITIC Bank International has grown together with its employees, customers and partners since 1922 and will continue to move towards its vision of "Agile. Professional. Simple." in adherence to the 4C (Culture, Customer, Collaboration, Cyberspace) core values while driving actively its missions to "create value for customers, seek happiness for employees, make profit for shareholders, perform responsibility for society". More information about China CITIC Bank International can be found on its website at www.cncbinternational.com.

Responsibilities

Implement digital growth initiatives and omni-channel campaigns to increase revenue and customer profitability for Mass and CITICfirst segments. Manage P&L, A&P budgets, and digital asset management while ensuring compliance with regulatory standards.