Senior Manager, Digital Marketing at neo4jcom

, , United States -

Full Time

Start Date

Immediate

Expiry Date

19 Feb, 26

Salary

185000.0

Posted On

21 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Lead Generation, Performance Marketing, Data Analysis, Campaign Management, Budget Management, Cross-Functional Collaboration, Creative Development, Audience Understanding, UTM Implementation, Project Management, Analytical Skills, Content Marketing, Social Media, Conversion Rate Optimization, ABM Strategy

Industry

Software Development

Description

About Neo4j: Neo4j is the leader in Graph Database & Analytics, helping organizations uncover hidden patterns and relationships across billions of data connections deeply, easily, and quickly. Customers use Neo4j to gain a deeper understanding of their business and reveal new ways of solving their most pressing problems. Over 84% of Fortune 100 companies use Neo4j, along with a vibrant community of 250,000+ developers, data scientists, and architects across the globe. At Neo4j, we’re proud to build the technology that powers breakthrough solutions for our customers. These solutions have helped NASA get to Mars two years earlier, broke the Panama Papers for the ICIJ, and are helping Transport for London to cut congestion by 10% and save $750M a year. Some of our other notable customers include Intuit, Lockheed Martin, Novartis, UBS, and Walmart. Neo4j experienced rapid growth this year as organizations looking to deploy generative AI (GenAI) recognized graph databases as essential for improving it’s accuracy, transparency, and explainability. Growth was further fueled by enterprise demand for Neo4j’s cloud offering and partnerships with leading cloud hyperscalers and ecosystem leaders. Learn more at neo4j.com and follow us on LinkedIn. Our Vision: At Neo4j, we have always strived to help the world make sense of data. As business, society and knowledge become increasingly connected, our technology promotes innovation by helping organizations to find and understand data relationships. We created, drive and lead the graph database category, and we’re disrupting how organizations leverage their data to innovate and stay competitive. Neo4j is looking for a Senior Manager of Digital Marketing. This role is responsible for using paid media and digital channels to raise awareness, generate high-quality leads, and accelerate prospects through the funnel. You will blend strategic thinking with hands-on execution, partnering closely with internal stakeholders and owning the day-to-day relationship with our paid media agency. A successful candidate brings strong analytical and systems-thinking capabilities, deep understanding of performance marketing platforms, and the ability to transform data into compelling executive narratives. You will ensure clean, consistent, and trustworthy data—through rigorous tracking frameworks, UTM and taxonomy management—and collaborate across teams to bring targeted, insight-driven campaigns to life. This role is both strategic and operational, requiring cross-functional leadership, creative development oversight, agile problem-solving, and a passion for understanding our target audiences. Responsibilities: Lead the digital marketing strategy for awareness and lead generation across priority segments and regions. Input into the integrated marketing strategy and collaborate cross-functionally to enhance the customer journey and improve paid media performance. Build a strong understanding of our target audience and how they behave across digital platforms, channels and activities to enable closely aligned campaigns. Work with internal teams and external agencies on ad copy, creative, channel selection and targeting to build out impactful campaigns that deliver a great customer experience and align with the overall integrated marketing strategy. Own the digital marketing budget globally, monitoring and reporting on performance, and allocating spend to maximize ROI. Work with Marketing Operations to analyze results throughout the customer journey. Monitor performance, report to the business, test and optimize all elements of the campaigns to improve KPIs. Own the implementation and maintenance of UTMs, naming conventions, and platform taxonomies to ensure clean, structured, and analyzable datasets. Manage multiple programs at once, demonstrating strong prioritization and project management skills to coordinate across the business and external agencies. Input into the integrated marketing strategy and collaborate with internal teams to implement improvements across the business that drive the performance of paid media campaigns. Build strong relationships and influence across functions and levels in the business. Stay on top of industry developments, identify new opportunities and recommend new approaches when appropriate. Requirements: 7+ years experience managing digital marketing to drive awareness and lead generation within a B2B tech environment. Proven track record of delivering impactful digital marketing campaigns that deliver results. Expert knowledge of the set up, reporting and management of paid media platforms including Google Ads, LinkedIn, Facebook, Reddit, etc. Hands-on experience implementing UTM structures, taxonomies, naming conventions, and tracking frameworks to maintain high-quality datasets. Highly analytical, comfortable working with complex datasets, and skilled at translating insights into clear executive narratives and recommendations. Broad range of experience and understanding in a variety of digital marketing skills including content marketing, social media, user experience and conversion rate optimization. A passion for all elements of digital interactions and the ability to assess and recommend new approaches to reaching our target audiences. An interest in tech and a passion for learning about Neo4j and our products in order to understand the customer and create high converting campaigns. Experience collaborating across internal teams and managing external agencies. Experience using digital marketing as part of an ABM strategy. Desired Skills: Bachelor’s degree, ideally in Marketing. Excellent written and verbal communication skills with an ability to translate complex subjects into appropriate presentations at all levels of the business. Creative, organized and process-oriented. Comfortable working in cross functional teams and developing strong relationships across departments. A broad strategic thinker who considers the whole journey as well as the immediate KPIs. The annual base salary range for this position based in the United States is listed below. This salary range is an estimate, and the actual salary may vary based on Neo4j’s compensation practices, job related skills, depth of experience, relevant certifications and trainings, in addition to geographic location. Based on the factors above, Neo4j utilizes the full width of the range. In addition to the range below, US employees are eligible for a stock option grant and certain roles are eligible for an annual bonus. Employees in this position are also eligible to participate in the Company’s standard benefit programs, which currently include the following: medical, dental, and vision benefits, 401(k), paid time off, and certain leaves of absence. Annual Base Salary Range for This Role $150,000—$185,000 USD Why Join Neo4j? Neo4j is, without question, the most popular graph database in the world. We have customers in every industry globally, and our products are a proven product/market fit. Joining our team is an opportunity to shape the future of data and analytics. Below are just a few exciting facts about Neo4j. Neo4j is one of the fastest-scaling technology companies in this industry. It recently surpassed $200M in annual recurring revenue (ARR), doubling its ARR over the past three years. Raised the biggest funding round in database history ($325M Series F). Backed by world-class investors like Eurazeo, GV (formerly Google Ventures), and Inovia Capital, Neo4j has raised over $600M in funding and is currently valued at over $2Bn. This puts Neo4j among the most well-funded database companies in history. 84% of the Fortune 100 and 58% of the Fortune 500 use Neo4j. Examples include Boston Scientific, BT Group, Caterpillar, Cisco, Comcast, Department for Education UK, eBay, NBC News, Novo Nordisk, Worldline, and others. Co-founder and CEO Emil Eifrem has built an amazing culture that prides itself on relationships, inclusiveness, innovation, and customer success. Countless industry awards. Massive enterprises and individual developers/data scientists love Neo4j. A strong sense of community and ecosystem is built around the platform. A recent Forrester Total Economic Impact™ Study cited Neo4j as delivering 417% ROI to customers. Neo4j was named as a Visionary in the 2023 Gartner® Magic Quadrant™ for Cloud Database Management Systems among 19 other recognized global DBMS vendors. Neo4j was also ranked as a Strong Performer among 14 top vendors in The Forrester Wave™: Vector Databases, Q3 2024. Research shows that members of underrepresented communities are less likely to apply for jobs when they don’t meet all the qualifications. If this is part of the reason you hesitate to apply, we’d encourage you to reconsider and give us the opportunity to review your application. At Neo4j, we are committed to building awareness and helping to improve these issues. One of our central objectives is to provide an inclusive, diverse, and equitable workplace for everyone to develop their potential and have a positive, career-defining experience. We look forward to receiving your application. Neo4j Values: Neo4j is a Silicon Valley company with a Swedish soul. We foster collaboration and each of us is empowered to contribute and put our innovative stamp on projects. We hire candidates who reflect the following Neo4j core values: (we)-[:VALUE]->(relationships) (we)-[:FOCUS_ON]->(userSuccess) (we)-[:THRIVE_IN]->(:Culture {type: [‘Open’, ‘Inclusive’]}) (we)-[:ASSUME]->(:Intent {direction:’Positive’}) (we)-[:WELCOME]->(:Discussions {nature: ‘IntellectuallyHonest’}) (we)-[:DELIVER_ON]->(ourCommitments) Neo4j is committed to protecting and respecting your privacy. Please read the privacy notice regarding Neo4j's recruitment process to understand how we will handle the personal data that you provide. More information at www.neo4j.com.

Responsibilities

Lead the digital marketing strategy for awareness and lead generation across priority segments and regions. Collaborate cross-functionally to enhance the customer journey and improve paid media performance.