At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.
We are growing our Consumer Insights team! This Senior Manager of Consumer Insights is an embedded partner and consumer expert to Hasbro’s Global Play teams, specifically our Action Brands and Active Play portfolios. You will proactively develop research agendas, prioritize problems, recommend solutions, and advocate for insight adoption with our business partners responsible for Action & Active Play brand and franchise strategies, product innovation, and go-to-market planning.
The anchoring motivation of the Senior Manager is a love for play and incessant curiosity about kids/adults, paired with courage to share consumer truths and insights with our partner teams to help them make amazing brands and toys! If you have this passion as well as broad and seasoned capabilities across quantitative and qualitative research, secondary data analysis, project management, and strong consultative skills, we’d love to talk.

Please refer the Job description for details