Senior Manager, Global Data Analytics at KimberlyClark
Roswell, Georgia, USA -
Full Time


Start Date

Immediate

Expiry Date

08 Sep, 25

Salary

214200.0

Posted On

09 Jun, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Analytics, Brand Strategy, Audience Segmentation, Capability Development, Nielsen, Retail, Market Research, Global Experience, E Commerce, Cpg Industry, Balance, Research, Strategy, Business Intelligence

Industry

Marketing/Advertising/Sales

Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
The Global Data Analytics Senior Manager will lead the company’s Commercial and Marketing Analytics vision, manage strategic partner relationships, and implement new analytics capabilities across segments and markets. This role supports core growth strategies in collaboration with cross-functional teams, including Global/Segment/Market Insights and Analytics, IT/DTS, and Marketing & Commercial teams. Responsibilities include identifying and enhancing both foundational and innovative capabilities, improving enterprise solutions, and leading supplier engagements and RFPs
Key challenges in this role include: Overcoming industry challenges such as media fragmentation, person-level data availability, and growth opportunity assessment across markets; Developing and implementing technical capabilities that advance the portfolio, solve business problems, and drive results; Creating solutions resilient to global market variations in data, laws, partners, technology, and consumer adoption; Establishing frameworks to articulate consumer receptivity in a complex, fragmented landscape; Communicating complex capabilities simply and compellingly to achieve brand goals; Defining KPIs, scorecards, and reporting to diagnose success and recommend actions for marketing and commercial executions; Addressing challenges in gathering accurate competitive intelligence across the CPG industry.

In this role, you will:

  • Promote common literacy across key data assets with aligned strategy, process, investment, and communication.
  • Build an innovative vision for extending commercial analytical capabilities through leadership and insights into business performance and forecasting.
  • Analyze industry trends, assess competitor offerings, and enable go-to-market teams with differentiated messaging and positioning.
  • Conduct strategic competitive intelligence market analysis to understand the landscape and competitor positioning.
  • Develop and maintain the strategic vision and priorities for marketing measurement.
  • Partner with stakeholders to define future marketing analytics requirements, identify capability gaps, and drive next-generation capabilities.
  • Stay updated on new technologies and platforms, ensuring measurement platforms align with market trends and business needs.
  • Lead a cross-functional team in conducting RFI/RFPs, ensuring new solutions fit into the measurement platform, and support change management efforts.
  • Collaborate with Procurement and IT/DTS to maintain customer satisfaction scores.
  • Work with Insights & Analytics, Marketing, Commercial, Segment, and IT/DTS teams to create a seamless capability framework and best practices.

ABOUT US

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Responsibilities

In this role, you will:

  • Promote common literacy across key data assets with aligned strategy, process, investment, and communication.
  • Build an innovative vision for extending commercial analytical capabilities through leadership and insights into business performance and forecasting.
  • Analyze industry trends, assess competitor offerings, and enable go-to-market teams with differentiated messaging and positioning.
  • Conduct strategic competitive intelligence market analysis to understand the landscape and competitor positioning.
  • Develop and maintain the strategic vision and priorities for marketing measurement.
  • Partner with stakeholders to define future marketing analytics requirements, identify capability gaps, and drive next-generation capabilities.
  • Stay updated on new technologies and platforms, ensuring measurement platforms align with market trends and business needs.
  • Lead a cross-functional team in conducting RFI/RFPs, ensuring new solutions fit into the measurement platform, and support change management efforts.
  • Collaborate with Procurement and IT/DTS to maintain customer satisfaction scores.
  • Work with Insights & Analytics, Marketing, Commercial, Segment, and IT/DTS teams to create a seamless capability framework and best practices

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

  • Bachelor’s degree or equivalent work experience; advanced degree preferred (MBA or relevant graduate degree); and 10+ years of relevant business experience, including advanced analytics, business intelligence, research, retail and e-commerce, brand strategy, in-market testing, and digital measurement.
  • Analytics in the CPG industry and experience with syndicated data (Nielsen, Circana).
  • Proven ability to lead and influence stakeholders at all levels; balance between strategy and execution to deliver results.
  • Track record of delivering complex projects and driving sustained change; global experience preferred.
  • Understanding of marketing technology ecosystem, media purchase and exchanges, first-party data, consumer journey, marketing KPIs, brand equity measurement, market research, audience segmentation, and targeting.
  • Experience in capability development, road mapping, requirements prioritization, and go-to-market strategy
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