Are you ready to be part of an organisation that values expertise, passion and diversity? At CFS we know that the foundation of our success lies in our exceptional people. We believe in celebrating individuality, have a passion for high performance and creating an environment where you can unleash your full potential. Our people enable us to make a difference and deliver exceptional experiences to help our customers achieve financial freedom.

YOUR CAPABILITY AND EXPERIENCE

• Extensive experience in customer insights, research, or analytics roles, ideally across both agency and client-side environments.
• Demonstrated experience bringing customer insights to life through innovative research methodologies and techniques.
• Proven ability to design and lead complex quantitative and qualitative research programs, including segmentation, brand tracking, and customer journey mapping.
• Strong analytical skills with proficiency in tools such as SQL, Python, R, Power BI, or Tableau to extract and interpret data.
• Experience applying statistical techniques and marketing science frameworks (e.g., Marketing Mix Modelling, MROI) to inform strategic decisions.

• Analyse and interpret customer data and insights to drive actionable recommendations that enhance customer experience, business outcomes, and thought leadership in the category.
• Define, plan, and implement an annual research program to address the evolving needs of the business, including segmentation, ad hoc research, brand tracking, advertising effectiveness etc.
• Lead the evolution of our Voice of Customer (VoC) program, applying advanced analytical techniques to uncover insights that inform strategic decisions and improve customer experience across touchpoints.
• Embed Marketing Mix Modelling and MROI measurement frameworks to evaluate and optimise marketing effectiveness across the Customer Office.
• Design and interpret complex quantitative and qualitative research studies, leveraging advanced analytics tools and working with agencies to extract meaningful insights.
• Contribute to marketing strategy by ensuring all initiatives are grounded in robust customer understanding.