Senior Manager, Market Development, KOF Golfo at The Coca-Cola Company

, , Mexico -

Full Time

Start Date

Immediate

Expiry Date

23 May, 26

Salary

0.0

Posted On

22 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Business Integrations, Business Planning, Channel Management, Communication, Execution Excellence, Market Dynamics, Negotiation, Revenue Growth Management, Value Chain Economics, Sales Planning, Franchise Operations, Commercial Strategy, Marketing, Financial Management

Industry

Food and Beverage Services

Description

Location(s): Mexico City/Cities: Mexico Travel Required: 00% - 25% Relocation Provided: Yes Job Posting End Date: February 20, 2026 Shift: Job Description Summary: **IMPORTANT: This position is based in Veracruz. No relocation assistance will be provided** At The Coca-Cola Company, we are proud to be one of the world’s most recognized and respected brands, with a legacy spanning over 139 years and a portfolio of more than 200 brands enjoyed by millions globally. Our mission is simple yet powerful: refresh the world and make a difference. We are seeking a Senior Manager, Market Development, KOF Golfo you’ll support strategies with franchise operations and bottlers, assist management with identifying opportunities, provide recommendations and implement key initiatives including sales planning, monitoring sales and activity records. The success candidate needs to demonstrate their ability to provide visibility on highly complex or specialized projects in the commercial marketplace. What You’ll Do for Us Ensures business results and alignment with KOF. Oversees operations in KOF for Golfo supervising all Operations related issues across the franchise. Jointly with Franchise Director, leads the growth agenda of the KOF operations aligned with central strategies. Manages strategic, operational and commercial projects involving the bottler. Responsible for achieving business growth in KOF – Golfo, by shaping and implementing core capabilities and managing franchise leadership within multi channels and the KO System. Leads the implementation of Coca-Cola Company’s vision, with strong connections internally and externally, able to identify business opportunities and translate them into concrete actions with an agile and effective decision making. Manages the day to day operations of the franchise incl. marketing, commercial and financial; Leads localization of plans; monitors evolution of key indicators to achieve BP objectives (e.g. share, transaction, Revenues, volume). Leads communication flow between KOF Golfo and KO concerning priorities, programs, address market issues and performance; executes strategies with bottling partners; cooperates with bottlers to ensure local relevance and alignment with overall business; reviews and implements revenue growth opportunities/solutions. In partnership with KOF Golfo lead the execution and commercialization of them from concept to launch; establishing business systems and procedures and KPIs. Develops processes and systems to increase sales effectiveness and maximize resource allocation. Identify market insights, risks and opportunities and communicate them timely and effectively to marketing, commercial strategy and innovation functions to be considered as input for current innovation processes. Wire with other regions and operations peers to ensure best practice sharing and alignment. Qualification & Requirements: 3 -5 years within the KO System or within the Industry. Desired Marketing Experience Must Have: Commercial experience and/or Commercial Strategy Experience Recommended Bottler Marketing and Understanding of retail (Modern, Traditional and On Premise channel). What We'll Do for You Global Exposure: Collaborate with world-class leaders and gain access to global best practices and emerging technologies. Iconic Brands: Work with one of the most recognized brands in the world and play a key role in shaping its future. Learning & Development: Access to robust learning resources, including LinkedIn Learning and leadership development programs, to continuously grow your skills. Skills: Business Integrations, Business Planning, Channel Management, Communication, Execution Excellence, Market Dynamics, Negotiation, Revenue Growth Management, Value Chain Economics Our Purpose and Growth Culture: We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola. The Coca-Cola Company is a global community of passionate employees who are refreshing the world and making a difference every day. Innovation has been at the heart of our story since 1886. It goes beyond new flavors and brands. Learn more about our system and how we’re making an impact. We believe a diverse, equitable and inclusive workplace makes us a stronger and more innovative company. This includes supporting the financial and personal well-being of our employees. Learn more about our benefits. We empower each and every one of our employees across the globe to prioritize their career development by building capabilities, developing new skills, and leaning into new experiences. Learn how we provide support and clarity on defining your own career so you can thrive. We’re glad you’ve chosen to explore your next career opportunity with The Coca-Cola Company. Learn more about our hiring process and pick up tips on how to showcase your experience and skills so you can stand out and thrive.

Responsibilities

This role involves supporting franchise operations and bottlers by identifying opportunities, providing recommendations, and implementing key initiatives such as sales planning and monitoring sales records across the KOF Golfo region. The manager will oversee operations, lead the growth agenda jointly with the Franchise Director, and manage strategic, operational, and commercial projects involving the bottler to achieve business growth.