Senior Manager - Marketing and Sales at theredsead
, , Saudi Arabia -
Full Time


Start Date

Immediate

Expiry Date

03 Jan, 26

Salary

0.0

Posted On

05 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Integrated Marketing Strategy Development, Guest Engagement & Experience Design, Sales Strategy & Conversion Optimization, Retail & Rental Operations Management, Commercial Partnership Development, Pricing & Package Development, Stakeholder Communication & Coordination, Cross-Channel Messaging Consistency

Industry

Real Estate

Description
Role: Lead the development and execution of integrated marketing and sales strategies to establish our asset as a premier destination. Drive revenue, footfall, brand visibility, and partnership opportunities in alignment with the destination's strategic goals.    1.  Develop and implement strategic marketing and sales plans to support the destination's growth targets.  2.  Manage and evolve teh destination's brand positioning, tone, and visual identity across all channels.  3.  Oversee the execution of 360-degree marketing campaigns, including ATL, BTL, and digital.  4.  Lead business development initiatives to secure partnerships, sponsorships, and collaborations.  5.  Analyze customer segmentation, visitation trends, and sales data to guide targeted efforts.  6.  Supervise content production including photo, video, copywriting, and branded materials.  7.  Optimize the destination's digital ecosystem including the website, booking engine, and social platforms.  8.  Coordinate seasonal campaigns, grand openings, and major events with other departments.  9.  Establish, monitor, and report on key performance indicators for marketing and sales.  10. Build and manage relationships with agencies, PR firms, influencers, and digital partners.  11. Oversee the CRM database and ensure personalized marketing and email campaigns.  12. Manage group and corporate sales efforts, including proposals and presentations.  13. Represent the destination's  in trade shows, exhibitions, and business meetings as required.  14. Prepare and manage the marketing and sales budget, ensuring cost-effective strategies.    Managerial Responsibilities  1. Provide input to the Department’s strategy from the section's perspective, in alignment with the destination's vision  and mission.  2. Develop the Department objectives, KPIs, and annual operational plans, ensuring implementation meets  performance targets.  3. Contribute to the section budget preparation and monitor financial performance.  4. Implement and ensure adherence to Section or Unit policies and procedures; oversee performance and KPI  communication.  5. Ensure effective staffing, development, and deployment of section employees in coordination with higher  management.       Job Requirements  Academic Qualifications  Bachelor’s degree in Marketing, Business Administration, or a related field.  Years of Experience  10 years (with 3+ years in managerial role) preferably within leisure, tourism,  or entertainment sectors.  Other Requirements  Strong commercial acumen and familiarity with both digital and traditional  media.    Technical Competencies  Competency  Proficiency Level  Integrated Marketing Strategy Development  Expert  Guest Engagement & Experience Design  Advanced  Sales Strategy & Conversion Optimization  Advanced  Retail & Rental Operations Management  Intermediate  Commercial Partnership Development  Advanced  Pricing & Package Development  Advanced  Stakeholder Communication & Coordination  Advanced  Cross-Channel Messaging Consistency  Advanced   
Responsibilities
The Senior Manager will lead the development and execution of integrated marketing and sales strategies to establish the destination as a premier location. Responsibilities include overseeing marketing campaigns, managing brand positioning, and driving revenue and partnership opportunities.
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