Senior Manager, Marketing Effectiveness at LEGO
London, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

14 Nov, 25

Salary

0.0

Posted On

14 Aug, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Are you passionate about driving marketing effectiveness and innovation on a global scale for one of the world’s leading brands? We’re seeking a highly skilled individual to join our fantastic team which supports the growth and impact of our industry-leading Global Marketing Effectiveness programme, spanning 16 markets and working across many areas of our business.
We’re seeking a data-savvy professional with strong storytelling, Excel and data visualization skills, experience in paid media datasets, and ideally MMM modelling.
We’re pleased to share that we offer a hybrid working week arrangement called Best of Both , requiring 3 days in the office location in London and 2 days from home. Relocation support is not offered for this role.

Responsibilities
  • Marketing Effectiveness Leadership : Lead relationships with key markets, working with Marketing Managers, Brand Directors, and external agencies (e.g., Publicis) to drive strategic goals.
  • Data Interpretation and Insight Generation : Interpret marketing mix models (MMM) and media landscape data, translating complex information into simple, actionable insights for non-expert audiences.
  • Bridge Building : Act as a key liaison, strengthening collaboration and communication between teams and representing the Marketing Effectiveness program.
  • Presentation and Visualisation : Develop clear, compelling presentations and data visualizations to communicate insights and drive business growth.
  • Excel and Data Expertise : Leverage advanced Excel skills to lead, analyse, and build data sets, ensuring accurate input and actionable insights.
  • Stakeholder Engagement : Build strong relationships with internal teams and external partners, applying marketing effectiveness methodologies to align collaborators.
  • Adaptability and Problem Solving : Navigate ambiguity, prioritise effectively across markets and stakeholders, and deliver insights from complex data sets to inform strategic decisions.
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