senior manager, Marketing at Starbucks

Seattle, Washington, United States -

Full Time

Start Date

Immediate

Expiry Date

11 Feb, 26

Salary

0.0

Posted On

13 Nov, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Strategic Planning, Operational Planning, Cross-Functional Leadership, Go-To-Market Strategies, Business Case Development, Customer Experience, Data Analysis, Brand Strategy, Performance Evaluation, Innovation, Marketing Initiatives, Test-and-Learn Mindset, Customer Learning, Brand Differentiation, Agility, Accountability

Industry

Retail

Description

Own the strategic and operational planning for product launches and brand moments, ensuring alignment across Marketing, Brand Engagement, Menu, Operations, and Communications. Author consumer-obsessed briefs that inspire cross-functional teams and guide strategy with clarity and purpose. Optimize go-to-market strategies to drive traffic, increase trial, and build long-term brand equity. Define and validate business cases for key marketing and product initiatives, balancing customer needs with brand strategy and financial impact. Lead cross-functional teams and workstreams with agility, clarity, and purpose, driving alignment and accountability across diverse teams on behalf of the organization. Serve as the connective tissue across functions, championing the customer experience and ensuring seamless execution across touchpoints. Champion marketing recommendations, and business cases to senior leadership, influencing prioritization and investment decisions. Strategic Thinking & Business Impact Lead brand and business strategy, building and executing plans that drive business growth and brand differentiation. Translate complex data and emerging trends into actionable strategies that deliver measurable business outcomes. Continuously evaluate performance of innovation and marketing initiatives, identifying opportunities for optimization and scale. Foster a test-and-learn mindset, encouraging experimentation and iteration to unlock growth. Lead customer learning initiatives to inform strategy direction. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.

Responsibilities

Own the strategic and operational planning for product launches and brand moments, ensuring alignment across various teams. Lead cross-functional teams and workstreams, driving alignment and accountability on behalf of the organization.