Senior Manager, Paid Marketing at Headway
New York, New York, USA -
Full Time


Start Date

Immediate

Expiry Date

14 Dec, 25

Salary

215000.0

Posted On

16 Sep, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Headway’s mission is a big one – to build a new mental health care system everyone can access. We’ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.
1 in 4 people in the US have a treatable mental health condition, but the majority of providers don’t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.
Headway was founded in 2019. Since then, we’ve grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We’re a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.
We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.

Responsibilities

We’re seeking a Senior Manager, Paid Marketing to lead and scale our paid media programs for our provider (B2B) audience. In this role, you will own the strategy and execution across SEM, paid social, and other digital channels to drive demand and customer acquisition. This is a high-impact opportunity to join a fast-growing tech company and shape how we scale paid marketing efficiently.
You’ll manage and mentor a team of paid media specialists, setting clear priorities and ensuring executional excellence. Partnering closely with product, analytics, and creative teams, you’ll design and optimize campaigns that deliver measurable growth within efficiency guardrails. Your north star will be building a scalable, high-performing paid marketing engine, and you’ll bring the right mix of leadership, strategic vision, and analytical rigor to make it happen.

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