Senior Manager, Regional Social Media Marketing & Community at Sandisk

Irvine, California, United States -

Full Time

Start Date

Immediate

Expiry Date

25 May, 26

Salary

206793.0

Posted On

25 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Marketing, Community Management, Influencer Management, Strategic Storytelling, Consumer Engagement, ROI Analysis, Brand Advocacy, Relationship Cultivation, Trend Analysis, Program Budget Management, Team Leadership, Stakeholder Management, Data-Driven Decisions, Omnichannel Marketing, Localization Strategies, Cross-Cultural Teams

Industry

Semiconductor Manufacturing

Description

Company Description Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape. Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality. Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward. Job Description Sandisk is looking for a Senior Manager, Regional Social Media Marketing & Community. We are seeking a strategic and experienced, results-driven professional to elevate our brand presence, immersive consumer engagement and drive conversion/sales. The ideal candidate is a collaborative team player and joins us with deep experience managing influencers at scale and building communities that inspire brand love and measurable business results. It blends strategic storytelling with hands-on execution, ensuring our brand connects meaningfully with consumers through authentic relationships and cohesive and impactful activation of marketing strategies through social channels. The position reports to the Senior Director, Regional Integrated Marketing with a dotted line to the Director, Global Social Media and partners deeply across the Consumer Business working closely within the Regional Marketing Team, Events, Campaign team and cross functionally with the Go-To-Market and Sales teams and other functions across the company to drive effective and efficient execution. Essential Duties & Responsibilities: · Oversee planning, execution and optimization of influencer initiatives in support of overarching brand and product priorities, delivering on both cultural relevance and ROI. · Drive cultural relevance XYZ for our brands while unlocking meaningful, creator-powered revenue. · Building influencer programs that truly convert to creating advocacy movements that spark community love for our brands and products. · Cultivate meaningful creator and advocate relationships that go beyond one-off partnerships to build real brand love, loyalty and grow community. · Demonstrate a deep understanding of regional consumer trends and cultural nuances and adapt global programs accordingly. · Identify, recruit, and onboard a diverse and passionate team influencers. You will ensure they are fully trained on brand messaging, product knowledge, and communication guidelines. · Foster and nurture long-term relationships with ambassadors, serving as the central point of contact. You will provide ongoing support, creative direction, and motivation to optimize their performance. · Create memorable brand moments that pushing boundaries and drive conversion. · Stay on top of the platforms, tools and trends that shape the influencer economy, consistently bringing fresh ideas, personalities, styles, and formats to the mix. · Forecast, track, measure and report all efforts for ongoing optimization and stay close to the data to elevate opportunities as they arise. · Manage the program's budget, negotiate partnership terms, and handle contracts and payment processes for ambassadors. · Build, mentor, and inspire a high-performing regional team, driving a results driven culture and mentoring future leaders. · Serve as the voice of strategic vision, best practices and education for your team to foster a creative and collaborative environment for career growth and development. · Build strong relationships with peers and key business stakeholders through continuous engagement. · Act as a leader representing the marketing function within Sandisk’s Consumer Business. Qualifications Required: · Bachelor’s degree in marketing, business or related field. · 10+ years of experience in marketing, ideally within a consumer product organization, or fast paced consumer goods industry, with a focus on integrated campaign activation. · Demonstrable experience driving success in large, matrixed organizations. · Experience managing, developing, and motivating a team, and creating or promoting a consumer-centric culture. · Excellent analytical and commercial acumen with a track record of making data-driven decisions. · Experience with omnichannel marketing strategies and familiarity with localization strategies. · Exceptional communication, collaboration, and stakeholder management skills. · Proven track record of executing successful marketing campaigns across multiple channels. · Strong understanding of regional consumer behavior and landscape. · Familiarity with digital marketing tools, analytics platforms, and retail activation strategies. · Experience working with global brands and cross-cultural teams. · Multilingual capabilities or experience working across diverse markets. Preferred: · Customer-first mindset with a passion for creating positive and personalized experiences. · Demonstrated leadership competencies such as teamwork, creative problem solving, flexibility and willingness to challenge the status quo. · Strong communication skills with the ability to collaborate, influence, and motivate teams at all levels across the company. · Able to multi-task and perform under pressure and willingness to roll-up sleeves and do the work alongside the team as required for flawless execution. · Flexibility to develop strong relationships with multiple departments in a large, matrixed organization. · Solid business acumen; sound business-sense and judgment. · Strong reporting and analytics skills with ability to synthesize complex data points into simple, business-focused recommendations. · Experience communicating with, and presenting to, executive level audience. · Excellent interpersonal, organizational, leadership and project management skills. · Big picture thinker, skilled in navigating ambiguity and ability to help teams navigate to move forward. · High organizational and emotional intelligence. · Comfortable with change management and process reinvention · Bias for action Additional Information Sandisk is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Know Your Rights: Workplace Discrimination is Illegal” poster. Our pay transparency policy is available here. Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution. Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. Based on our experience, we anticipate that the application deadline will be 04/02/2026 (3 months from posting), although we reserve the right to close the application process sooner if we hire an applicant for this position before the application deadline. If we are not able to hire someone from this role before the application deadline, we will update this posting with a new anticipated application deadline. #LI-KH1 Compensation & Benefits Details An employee’s pay position within the salary range may be based on several factors including but not limited to (1) relevant education; qualifications; certifications; and experience; (2) skills, ability, knowledge of the job; (3) performance, contribution and results; (4) geographic location; (5) shift; (6) internal and external equity; and (7) business and organizational needs. The salary range is what we believe to be the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York. This range may be modified in the future. You will be eligible to participate in Sandisk's Short-Term Incentive (STI) Plan, which provides incentive awards based on Company and individual performance. Depending on your role and your performance, you may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan. Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI plan. RSU awards are also available to eligible new hires, subject to Sandisk's Standard Terms and Conditions for Restricted Stock Unit Awards. We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program, employee stock purchase plan, and the Sandisk's Savings 401(k) Plan. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. Salary Range: 145,951.00-206,793.00 Job Type (exemption status): Exempt position - Please see related compensation & benefits details below Business Function: Digital & Social Media Location (Secondary): Milpitas Office--LOC_WDT_USCA25 Work Location: Irvine Office--LOC_WDT_USCA01

Responsibilities

This role involves overseeing the planning, execution, and optimization of influencer initiatives to support brand priorities, focusing on cultural relevance and return on investment. The manager will be responsible for building influencer programs that convert into advocacy movements, cultivating long-term creator relationships, and driving memorable brand moments that lead to conversion.