Senior Marketing Associate, Brand at REMITLY INC

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

17 Aug, 26

Salary

0.0

Posted On

19 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Campaign Planning, Project Management, Community Marketing, Influencer Management, Budget Management, Media Planning, Stakeholder Management, Brand Strategy, Digital Marketing, Performance Reporting, AI Tool Optimization, Cross-functional Collaboration

Industry

Financial Services

Description

Job Description: At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money— we're here to move our global customers forward. We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career—we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders. About the role As Marketing Manager for APAC, you will support the Senior Regional Marketing Manager in leading local marketing activity for Remitly, contributing to the strategy and owning the day-to-day implementation across the market. You will support the launch and scaling of Remitly into new markets, executing marketing programmes that build awareness, trust, and consideration among key diaspora and expat audiences. You'll work closely with regional and global stakeholders, as well as agency partners, to deliver high impact, culturally relevant campaigns that drive growth in line with business objectives. You will: Support the Senior Regional Marketing Manager in shaping and executing Remitly's marketing strategy for APAC, working cross-functionally with Business Management, Creative, Legal, and Media teams to develop marketing plans, agency briefs, and creative executions that resonate with key diaspora and expat audiences Build creative briefs and partner with our in-house creative team to develop and deliver assets across campaigns and marketing channels, ensuring work is on-brief, on-brand, and fit for purpose across formats Lead integrated full-funnel campaign planning across channels including OOH, digital, paid social, radio, and sponsorships — managing the end-to-end process from briefing and media planning through to budget management and activation, partnering closely with agencies and our in-house performance and digital marketing teams Bring strong knowledge of the local media and agency landscape to inform channel planning and partner selection Support the build and scaling of Remitly's community marketing programme in APAC, identifying relevant partnerships, ambassador strategies, grassroots activations, and audience entry points Manage influencer, creator and Community Builder programmes in partnership with local agencies, overseeing briefs, content delivery, and performance reporting to ensure authentic representation of Remitly across key communities Own end-to-end delivery of marketing workstreams across multiple campaigns and partners simultaneously, ensuring on-time, on-brief, on-budget execution Track and report on brand and marketing performance metrics in close partnership with analytics and consumer insights teams Support the management and optimisation of marketing budgets, ensuring activity is delivered on budget and spend is accurately tracked Leverage AI tools to optimise marketing output and embed into day-to-day ways of working, supporting faster and smarter execution across all work streams You will have: 6+ years of marketing experience in APAC , with a strong understanding of the local media, agency, and publisher landscape Proven campaign planning skills across both traditional media (OOH, radio, sponsorships) and digital channels, with the ability to manage integrated plans from brief to reporting Strong project management capability — organised, detail-oriented, and comfortable managing multiple workstreams and stakeholders simultaneously Experience supporting community marketing and ambassador programmes, with an understanding of how to build relevance among diaspora and migrant audiences Hands-on experience with influencer and creator partnerships, and comfort planning and attending community events Comfort operating as the primary in-market marketing lead, collaborating closely with regional and global teams across multiple time zones Experience in fintech, payments, or similarly regulated categories (a bonus, not essential) Fluent in English; additional languages a bonus, but not essential Our Benefits: Medical, Dental & Vision Insurance Life Insurance Mental Health & Family Forming benefits Learning & development benefits Our Connected Work Culture: Driving Innovation, Together At Remitly, we believe that true innovation sparks when we come together. Our Connected Work Culture fosters dynamic in-person collaboration, where ideas ignite and challenging problems find solutions faster. For corporate team members, we have an in-office expectation of at least 50% of the time monthly, typically achieved by coming in three days a week. This creates a consistent, meaningful overlap that supports team norms and business needs. Managers also have the flexibility to set higher expectations based on their team's specific needs. These intentional in-office moments are vital for deepening relationships, fueling creativity, and ensuring your impact is felt where it matters most. Remitly is an E-Verify Employer At Remitly, we are dedicated to ensuring that our workplace offers equal employment opportunities to all employees and candidates, in full compliance with applicable laws and regulations. Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Remitly is a leading digital financial services provider for immigrants and their families in over 170 countries around the world. Remitly helps immigrants send money home in a safe, reliable and transparent manner. Its digitally-native, cross-border remittance app eliminates the long wait times, complexities and fees typical of traditional remittance processes. Building on its strong foundation, Remitly is expanding its suite of products to further its mission and transform financial services for immigrants all around the world. Search For Jobs Click here to find additional opportunities at Remitly!

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Responsibilities

Support the Senior Regional Marketing Manager in executing Remitly's marketing strategy across the APAC region to build brand awareness and trust. Lead integrated full-funnel campaigns and manage community, influencer, and ambassador programs to drive growth among diaspora audiences.