Senior Marketing Coordinator at HelloFresh

Manila, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

09 Apr, 26

Salary

0.0

Posted On

09 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Campaign Delivery, Asset Management, Influencer Logistics, Quality Assurance, Troubleshooting, Cost Management, Reconciliation, Performance Analysis, B2B Support, Line Management, Platform Leadership, Process Improvement, Google Workspace, Hubspot, Canva, Tableau

Industry

Consumer Services

Description

The Role At HelloConnect, you will be part of a dynamic team in Inoza tower, BGC that embraces innovation and leverages advanced technology to create exceptional experiences. Our culture is built on collaboration, continuous learning, and a commitment to excellence. You’ll have the opportunity to work on impactful projects, develop your skills, and grow within a supportive environment that values diverse perspectives and experiences. In this role, you will take on a key responsibility in ensuring offline and influencer marketing runs efficiently, accurately, and reliably, while supporting team growth and continuous improvement, contributing to our ongoing efforts to drive business success and enhance customer satisfaction. We’re looking for passionate individuals who can bring their unique skills and ideas to the table. Even if you don't meet every requirement but believe you’d excel in this role, we’d love to hear from you! What you’ll do Channel Operations & Technical Execution Campaign Delivery: Owns the end-to-end delivery of technical marketing processes across Direct Sales, Direct Mail, Gift Card, and Influencer campaigns. Asset Management: Creates and validates offer codes, campaigns, and URLs using internal tools (CUI, BOB). Uses Canva to generate and organize QR codes for talent and agency access. Influencer Logistics: Manages the manual and automated creation of "Freebox" orders for influencers using scripts and internal ordering systems. Oversees ad-hoc and VIP box requests to ensure timely delivery. Quality Assurance: Conducts print proof checks for Direct Mail and Gift Cards to ensure voucher codes and QR links are functioning and accurate before mass printing. Troubleshooting: Utilizes technical tools like Postman to reactivate deactivated campaigns and identifies/resolves "missing sales" issues in the back-office system. Recipe & Data Updates: Manages weekly recipe updates via Typeform and Tableau to ensure influencer ordering systems remain current. Financial Strategy & Reporting Cost Management: Leads all cost tracking for offline channels by gathering and analyzing spend across internal systems (Direct Sales budgets, Fresh Costs). This includes backdating costs and raising Purchase Orders (POs). Reconciliation: Liaises directly with the Finance team to ensure cost accuracy, alignment, and proactive resolution of discrepancies. Responsible for uploading costs to the Marketing Budget Tracker (MBT). Performance Analysis: Takes full responsibility for weekly QR performance reporting, drawing out trends to present channel-level insights to the wider team. B2B Support: Manages deal creation in Hubspot, processes invoices for partners (e.g., Totally Well, Motivates), and maintains sales reports. Team & Process Management Line Management: Line manages a Marketing Assistant (Ingrid), providing task prioritization, quality checks, and weekly 1:1s to support professional growth and output. Platform Leadership: Takes ownership of the HelloSocial platform, working with the influencer team to maximize its potential and support operational delivery. Process Improvement: Actively identifies and implements improvements across reporting, campaign workflows, and stakeholder communications to increase efficiency. Systems & Tools The successful candidate will be expected to utilize the following systems: Google Workspace: Advanced proficiency in Google Sheets for budget trackers (Pivot tables, VLOOKUPs). Internal Tools: CUI (Campaign UI), BOB/OWL (Back Office) for campaign creation and customer management. CRM & Sales: Hubspot (for B2B deal pipeline management) Technical Tools: Postman (API requests for campaign reactivation) and Databricks/SQL (basic query execution for code extraction). Design & Visualization: Canva (QR code creation) and Tableau (Recipe marketing dashboards). What Success Looks Like Financial Accuracy: Channel costs are tracked and reported independently with high accuracy; the Finance team views the specialist as a reliable partner for reconciliation. What you’ll bring Operational Excellence: Campaigns run smoothly across all technical setups with minimal input required from senior team members. Leadership: The direct report (Marketing Assistant) develops capability and confidence through structured mentorship. Efficiency: The specialist actively finds ways to improve visibility and speed across offline workflows, saving the team time on repetitive tasks Stakeholder Collaboration: Fosters clear communication between the Global team and the UK office to ensure seamless collaboration. What we offer Competitive Compensation: Beyond the standard package, we offer perks like Long Service Benefits (anniversary bonus) to recognize and celebrate your dedication Wellness & Perks: We prioritize your well-being by offering mental health support, HMO medical coverage, generous leave benefits plus life insurance for both you and your family's peace of mind Growth Opportunities: Invest in your personal development with an annual learning & development budget, plus access to the 360 Learning platform Dynamic Environment: Join a rapidly growing global Business Process Outsourcing company, where you'll collaborate with a diverse community spanning across multiple continents and cultures Work-Life Balance: Enjoy a healthy balance between your professional and personal life, with a supportive environment that prioritizes your well-being and personal time Are you up for the challenge? The first step to your new role starts here. Send in your application, along with your salary expectations and preferred start date. Our dedicated team will thoroughly review your details. We are excited to connect with you soon! #helloconnect #LI-Remote

Responsibilities

The Senior Marketing Coordinator will manage the end-to-end delivery of technical marketing processes and ensure efficient offline and influencer marketing operations. They will also oversee cost management and performance analysis to support business success.