Senior Marketing Executive - 1 at Transmar

Cairo, Cairo, Egypt -

Full Time

Start Date

Immediate

Expiry Date

26 Sep, 26

Salary

0.0

Posted On

28 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Strategic Planning, Digital Marketing, Social Media Management, SEO, SEM, Lead Generation, Event Management, Public Relations, Customer Experience Design, Budget Tracking, Supplier Management, Brand Management, Content Strategy, B2B Marketing, Procurement, Media Monitoring

Industry

Maritime Transportation

Description

Job Purpose: Executive integrated marketing plans to advance commercial objectives of each subsidiary company as well as the shared services. Duties & Responsibilities: Strategic Planning Participate in strategic planning and cascade marketing objectives for each company Participate in the development of a digital marketing strategy and direction Responsible for reporting the annual marketing plans, expense reports, budget tracking Responsible for ensuring all initiatives are completed timely and within budget Responsible for managing payments, supplier information and documents, and accurate invoices Digital Marketing Responsible for the development of the monthly social media content calendar in terms of copy and design Oversee design briefs and ensure quality control and consistent branding and tone of voice Responsible for updating the websites in terms of content and relevance Manage day-to-day issues with agencies related to SEO, SEM/digital advertising, and social media Support commercial with digital lead generation and qualification Design, production, and event management: Responsible for the selection, negotiation, and oversight of designers/agencies for all design of production materials such as corporate profiles, printing materials, company booths, etc. Work with administration team to oversee the production process Responsible for the management and execution of customer events and sponsorship opportunities Responsible for internal branding of all branches and ensuring up to date state of all offices (in terms of branding) Support in employer branding events Customer Experience Support customer facing teams in designing and optimizing customer experience online Report on customer NPS, quarterly satisfaction surveys, testimonials, and report on findings and recommendations for improvement Public Relations: Support implementation of the company PR strategy, and coordinate implementation to relevant outlets for paid content, coverage, and advertorials Responsible for building relationships with relevant network of reporters Support in establishing links with business chambers, associations, etc. for the purpose of data gathering and marketing opportunities Responsible for the management of media monitoring agency and data gathering to serve commercial objectives Educational Background: 5 – 7 years of relevant experience in B2B marketing Prior experience managing diverse supplier base Prior experience with procurement practices Bachelor's degree in business, Economics, Marketing, etc. Additional certification in digital marketing/ performance marketing is a plus

Responsibilities

Execute integrated marketing plans to advance commercial objectives across subsidiary companies and shared services. Manage digital strategy, public relations, customer experience optimization, and the production of corporate branding materials.