Senior Marketing Manager, Global ABM at Pure Storage

, , United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

14 May, 26

Salary

0.0

Posted On

13 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Account Based Marketing, Vertical Marketing, Financial Services, Manufacturing, Telco, Media, Data-Driven ABM, Pipeline Growth, Cross-Functional Collaboration, Sales Alignment, 6sense, Salesforce, Tableau, Executive Engagement, Project Management, Mentorship

Industry

IT Services and IT Consulting

Description

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry. This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us. THE ROLE We’re looking for a Strategic Account Based Marketing Manager with vertical experience in Financial Services/Manufacturing/Telco and Media to design and execute highly targeted, data-driven ABM programs for our top strategic accounts—driving pipeline growth, accelerating deals, and increasing customer lifetime value. This role will focus on high-impact campaigns aligned to the Focus Verticals in EMEA, leveraging industry-specific insights to personalize the buyer journey and deepen executive engagement. This is a hands-on, strategic role that blends vertical expertise, ABM strategy and execution, and cross-functional leadership. The ideal candidate brings a deep understanding of industry pain points, collaborates closely with sales and marketing teams, and thrives in a high-growth, customer-centric environment. WHAT YOU'LL DO Vertical-Centric ABM Campaigns: Lead the design, execution, and optimization of 1:1 and 1:few ABM campaigns for strategic accounts—tailoring messaging, content, and engagement strategies to industry-specific challenges. Cross-Functional Collaboration: Partner with sales, field marketing, campaigns, and product marketing teams to ensure campaigns are aligned with account objectives, vertical GTM strategies, and buyer personas. Data-Driven Insights & Reporting: Use tools like 6sense, Salesforce, and Tableau to monitor engagement, pipeline impact, and ROI. Translate insights into clear campaign optimizations and business recommendations. Executive Engagement: Collaborate with sales leaders to develop executive-level programs that drive alignment and trust with C-level buyers. ABM Innovation & Enablement: Drive new tactics such as themed call blitzes, strategic gifting, and multi-channel personalization. Enable sellers with tailored playbooks and outbound messaging aligned to industry pain points. Mentorship & Best Practices: Support junior ABM teammates by sharing playbooks, insights, and vertical knowledge to scale successful programs across regions. Budget Management: Manage and optimize ABM budgets, ensuring effective use of resources and clear tracking of program performance. This is a remote role but you will be expected to come into the Staines office on a weekly basis for ad hoc meetings and events. WHAT YOU BRING Required Skills & Experience 10+ years of B2B field marketing experience, with at least 5+ years focused on ABM and/or strategic account marketing in enterprise tech or SaaS environments. Proven vertical marketing expertise—with the ability to speak to industry-specific trends, buyer needs, and GTM motions. Advanced proficiency in ABM platforms (6sense, Demandbase), Salesforce CRM, and analytics tools such as Tableau. Strong understanding of the customer journey, multi-touch attribution, and end-to-end campaign development. Excellent project management and communication skills, with a collaborative approach to working across sales, marketing, and executive stakeholders. Experience enabling sales teams with tailored messaging and account-based strategies. Team mentorship or leadership experience is a plus. #LI-REMOTE WHAT YOU CAN EXPECT FROM US: Pure Innovation: We celebrate those who think critically, like a challenge and aspire to be trailblazers. Pure Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been Named Fortune's Best Large Workplaces in the Bay Area™, Fortune's Best Workplaces for Millennials™ and certified as a Great Place to Work®! Pure Team: We build each other up and set aside ego for the greater good. And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources and company-sponsored team events. Check out purebenefits.com for more information. ACCOMMODATIONS AND ACCESSIBILITY: Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you’re invited to an interview. OUR COMMITMENT TO A STRONG AND INCLUSIVE TEAM: We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership. Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire. JOIN US AND BRING YOUR BEST. BRING YOUR BOLD. BRING YOUR FLASH.

Responsibilities

This role involves leading the design, execution, and optimization of 1:1 and 1:few Account Based Marketing campaigns tailored to strategic accounts within focus verticals in EMEA. The manager will collaborate cross-functionally to ensure alignment with GTM strategies, utilize data insights for optimization, and develop executive-level engagement programs.