Senior Marketing Officer at Sony

Kowloon, Hong Kong, China -

Full Time

Start Date

Immediate

Expiry Date

20 Jan, 26

Salary

0.0

Posted On

22 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Digital Advertising, Communications, Branding, Event Management, Interpersonal Skills, Communication Skills, Creative Mindset, Analytical Skills, Stakeholder Management, Social Media, Content Marketing, Customer Engagement, Media Relations, Budget Management, Collaboration

Industry

Biotechnology Research

Description

We look for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. So, if you want to make the world say wow, let's talk. The conversation starts here. If this role matches your ambitions and skillset, let's get started with your application. Take a look at our other open positions too. Our many opportunities can lead to infinite possibilities. Responsibilities Develop and execute comprehensive marketing communications strategies to enhance product branding, awareness, and conversion for digital imaging and cinema line products. Design and implement year-round, business-driven marketing plans across digital advertising, influencer collaborations, content marketing, social media, customer engagement, and media relations to support sales goals. Identify and pursue joint promotion opportunities with potential partners to maximize marketing impact and cost efficiency. Establish, maintain, and grow relationships with key stakeholders in the digital imaging and film industry. Manage and analyze the performance of paid and owned media channels, including digital advertising and social media, and provide regular evaluation reports. Control and optimize the advertising and promotion budget for assigned product categories. Collaborate with external agencies to develop creative and impactful marketing materials and assets. Work closely with internal teams, including product and sales department, to plan, coordinate, and execute integrated marketing campaigns. Requirement Degree holder in Marketing, Digital Advertising/Strategies, Communications, or related disciplines 5 years relevant experience in advertising and promotion or event management gained from film industry or sizable consumer goods company. Candidates with less experience will be considered as Marketing Officer Hands-on experience in branding and event management is a must Strong network within the film industry is a plus Strong business acumen with market intelligence and passionate in professional electronic products Able to work independently, detailed-minded and organized. A good team player with excellent interpersonal and communication skills with creative mindset and can-do positive attitude Proficient in MS Word, Excel, PowerPoint and Chinese Word Processing Good command of both spoken and written English and Chinese Purpose Fill the world with emotion, through the power of creativity and technology. Values Dreams & Curiosity Pioneer the future with dreams and curiosity. Diversity Pursue the creation of the very best by harnessing diversity and varying viewpoints. Integrity & Sincerity Earn the trust for the Sony brand through ethical and responsible conduct. Sustainability Fulfill our stakeholder responsibilities through disciplined business practices.

Responsibilities

Develop and execute comprehensive marketing communications strategies to enhance product branding and awareness. Collaborate with internal teams and external agencies to implement marketing plans that support sales goals.