Senior Marketing Operations Lead

at  Lokalise

WHO ARE WE

Founded in 2017, Lokalise is a cloud-based translation management system that helps businesses streamline their localization processes. It provides a platform for managing translations of software, websites, mobile apps, and other digital content. Overall, Lokalise helps businesses improve their time-to-market, increase translation quality, and reduce costs associated with localization.

ABOUT

We are seeking an accomplished and strategic leader to join our team as the Senior Marketing Operations Lead. This person will lead the Marketing Operations (MOPS) function, driving the strategic vision and execution to optimise marketing performance across the organisation. As an expert in the field, the Senior Lead will set and manage operational strategies, collaborate cross-functionally to influence business decisions, and drive results through data-driven insights and effective process management. This role is pivotal in ensuring our marketing organisation operates with efficiency, scalability, and innovation to support our growth objectives. You will report to the CMO.

KEY REQUIREMENTS:

• 8+ years in marketing operations, with proven experience in a leadership role, driving operational strategies and overseeing high-performing teams or acting as a leader in your field.
• Expertise in marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce). Strong understanding of marketing funnels, lead nurturing, and customer lifecycle management.
• Strong proficiency in data analysis, using insights to drive business decisions. Proven ability to translate complex data into actionable marketing strategies that impact overall business growth.
• Exceptional leadership skills with the ability to communicate, influence, and collaborate effectively with senior stakeholders and cross-functional teams. Demonstrated success in driving change and improving marketing outcomes through operational excellence.
• Strong background in developing and optimising marketing processes, workflows, and systems for scalability and efficiency. Ability to manage multiple projects and deadlines in a fast-paced environment.
• A forward-thinker with a passion for staying on top of marketing technology trends and continuously seeking out new opportunities for operational improvements.

Please refer the Job description for details