Senior Marketing Operations Specialist at Achievers
Toronto, ON M6K 3J8, Canada -
Full Time


Start Date

Immediate

Expiry Date

13 Nov, 25

Salary

0.0

Posted On

13 Aug, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Maps, Technical Requirements, Communication Skills, Marketo, Business Units, Adherence

Industry

Marketing/Advertising/Sales

Description

ABOUT ACHIEVERS

The Achievers Employee Experience Platform™ is more than a thank you program. Our recognition platform inspires employees to recognize everyone, everyday, and everywhere – driving results that matter. With almost 4 million global users, the Employee Experience Platform empowers employees in over 170 countries. Visit us at www.achievers.com to learn more and check out our platform in action here. Join our team of A-players who bring passion to our purpose and believe that meaningful change can create extraordinary outcomes.

QUALIFICATIONS:

  • 2–5 years of experience in a B2B Marketing Operations role, with a strong understanding of marketing processes and systems.
  • Proficient in marketing technologies, particularly marketing automation platforms (MAPs); hands-on experience with Marketo is essential (minimum 2–3 years).
  • Bachelor’s degree in marketing, business, or a related field, or equivalent professional experience.
  • Extensive experience in building, optimizing, and leveraging data within marketing automation platforms (preferably Marketo) and CRM systems (preferably Salesforce).
  • Demonstrated success in developing reporting infrastructure and driving improvements in funnel performance.
  • Proven ability to collaborate and influence cross-functional stakeholders, including those without direct reporting relationships.
  • Experience executing and monitoring lead management processes, including adherence to service-level agreements (SLAs).
  • Project management experience is a strong asset, with the ability to manage multiple initiatives simultaneously.
  • Skilled at translating business objectives into technical requirements and actionable marketing operations strategies.
  • Exceptional attention to detail, with a commitment to accuracy and quality.
  • Highly organized, self-motivated, and able to work with a sense of urgency in a fast-paced environment.
  • Strong problem-solving skills, with the ability to deliver results using limited resources.
  • Comfortable working under tight deadlines and managing multiple projects across diverse business units.
  • Excellent oral and written communication skills, with the ability to convey complex information clearly and effectively.
Responsibilities
  • Partner with cross-functional marketing teams to build and deploy high-impact campaigns, emails, and assets using our marketing automation platform (Marketo), ensuring alignment with brand and business goals.
  • Own the intake and prioritization of marketing operations requests. Streamline workflows, automate intake processes, and enforce service-level agreements (SLAs) to ensure timely and efficient delivery.
  • Continuously evaluate and improve marketing operations processes to enhance scalability, efficiency, and effectiveness across the marketing function.
  • Oversee the lead lifecycle, including lead generation, nurturing, scoring, and routing. Troubleshoot issues and ensure seamless integration between systems to support sales enablement.
  • Track, analyze, and report on campaign performance metrics. Collaborate with channel owners to deliver actionable insights and ensure data-driven decision-making.
  • Work closely with the sales team to ensure accurate lead delivery and data visibility, supporting pipeline growth and conversion.
  • Design, test, and optimize web forms and landing pages to ensure accurate data capture and smooth handoff between systems.
  • Import leads from offline sources and maintain high standards of data quality and hygiene to support reliable reporting and segmentation.
  • Maintain up-to-date documentation for marketing processes and ensure compliance with data privacy regulations (e.g., GDPR, CCPA) in all marketing automation activities.
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