Senior Marketing Operations Specialist, EIG at Kin Insurance
United States, , USA -
Full Time


Start Date

Immediate

Expiry Date

23 Oct, 25

Salary

95000.0

Posted On

24 Jul, 25

Experience

3 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Kin is redesigning insurance to be smarter, faster, and centered on the customer. We use intelligent pricing, offer seamless bundling, and make every step (from purchasing, servicing to claims) simple and friction-free, especially in the places traditional insurers often ignore.

We empower people to protect what matters most, starting with their homes and expanding to all they value, in a world where climate risks, rising costs, and outdated systems leave too many behind. Our approach has fostered amazing growth, attracted marquee investors, and earned us accolades, including being named to:

  • Built In Chicago’s Best Places to Work, Midsize Companies (2021-2025).
  • Forbes’ America’s Best Startup Employers (2021- 2024, Ranked #37 in 2024).
  • Inc. 5000 Fastest-Growing Private Companies.
  • Forbes’ Fintech 50.

Simply put, our people are what make us great – we need forward-thinking, inspired game-changers like you to join us in our mission.

Responsibilities

SO WHAT’S THE ROLE?

As Kin continues to grow a new and exciting Agency division, we are looking to add a Sr. Marketing Operations Specialist to continue to scale our Independent brokerage division.
As a Sr. Marketing Operations Specialist, you’ll be leading all of EIG’s marketing initiatives. You’ll be responsible for managing our diverse marketing channels, automating campaigns, and providing the critical data-driven insights that fuel our decisions. You’ll be working on high-impact projects that directly affect EIG’s profitable growth and our ability to deliver essential insurance solutions to our customers.
This position will partner closely with the Revenue Operations, Sales, and Corporate Marketing departments to deliver on key responsibilities.

WHAT YOU’LL DO

  • Oversee and optimize core marketing channels, including cross-sell initiatives, paid campaigns, and quote landing pages, ensuring a seamless customer journey. This includes owning our internally built marketing funnel tool and Customer.io instance.
  • Streamline and automate email, content, and D2C campaigns by developing efficient campaign execution processes in partnership with Kin Compliance and Legal to ensure all external communications are approved.
  • Write compelling marketing content and build impactful email campaigns that drive customer acquisition, retention, and engagement.
  • Track key marketing and sales metrics to drive decisions and continuously optimize results.
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