ABOUT US

Antavo is a rapidly growing VC-backed scale-up that is disrupting the loyalty management market through its innovative omnichannel technologies. We are recognized by Gartner and Forrester as a leading pure-play loyalty management platform.

THE TEAM

The Antavo Team is a passionate, dynamic, and innovative group of professionals. From consultative salespeople and savvy marketers to excellent product experts and software engineers, we have a diverse team of talented individuals with one unified focus—helping our customers launch the best loyalty programs. Customers are at the heart of everything we do. We pride ourselves in always taking an innovative, customer-centric approach to creating the best technology platform for them to run loyalty programs. With big dreams and a grand mission, we’re looking for talented and like-minded people to join us—people who are as passionate, fearless, and entrepreneurial.
If you’re looking for a dynamic, no corporate-BS environment to learn, grow, and really make an impact, we could be the perfect fit for you!

HI THERE, I’M ZSUZSA KECSMAR

Co-founder and Chief Strategy Officer at Antavo
Marketing and Partnerships report to me, and our primary KPI is Opportunities created for the sales team. We need stronger revenue attribution insights to understand where our pipeline is coming from and where to invest our resources.
I’m looking forward to working with you!
Besides me you will work with us:

REQUIREMENTS:

• 5+ years in Revenue Operations (RevOps), Marketing Operations, or Growth Marketing roles.
• Experience in enterprise SaaS martech.
• Proven experience in lead attribution, pipeline analysis, and revenue forecasting.
• Expertise in HubSpot (or similar CRM/marketing automation tools), have experience with Google Analytics, and ad platforms (Google Ads, LinkedIn Ads).
• Strong understanding of B2B SaaS marketing metrics and sales pipelines.
• Ability to interpret complex data and translate it into strategic insights.
• Experience in managing multi-million euro marketing budgets and optimizing spend.
• Excellent communication skills with the ability to engage and influence executive stakeholders.
• Comfortable working in a fast-paced, scale-up environment, in European working hours

THE ROLE

As our new Senior Marketing & Revenue Operations Lead, you will be responsible for driving our revenue attribution and opportunity generation efforts. This role will start as a fractional (part-time) position, with a transition into a full-time leadership role as we scale.

YOUR MAIN RESPONSIBILITIES:

• Revenue Attribution & Marketing ROI: Prove and optimize the commercial impact of marketing and partnership activities on pipeline generation.
• Opportunity Generation: Identify leaky funnel issues, optimize lead conversion, and ensure we meet our opportunity generation targets.
• Strategic Spend Optimization: Ensure marketing efforts and budget allocation align with key regions and strategic verticals.
• GTM Alignment: Work closely with the Chief Sales Officer to align on opportunity creation, regional focus, and ARR goals.
• Forecasting & Board Reporting: Partner with the Chief Sales Officer and CFO to provide accurate monthly forecasts for opportunity creation and new bookings. Summarize and communicate marketing’s GTM strategy at an executive level.
• Data & Reporting Infrastructure: Build and maintain dashboards to track marketing performance against KPIs, providing actionable insights for continuous optimization.
• Cross-Team Collaboration: Hold marketing and partnership teams accountable for performance, offering strategic insights to improve lead and opportunity generation.