About Rehaula

Rehaula is a strategy-led brand marketing agency specialising in rebrands for established Australian businesses ready to strengthen their position, win more customers and lead their market.

We partner with businesses across manufacturing, agriculture, trade, engineering and professional services, helping transform quiet achievers into industry leaders through strategy-led brand, design, web and marketing.

Our clients engage us when they've outgrown the way they look, market themselves or are perceived in market, and need a full-suite brand marketing partner to bring their brand to life.

The Role

We have a rare opportunity for an experienced marketing specialist to join the team. We are looking for a Senior Marketing Specialist to step into a senior, hands-on role across brand, digital marketing, campaigns and ongoing client growth.

This role sits close to leadership and carries real responsibility across both thinking and delivery. You will develop brand and marketing strategies, create and lead campaigns, strengthen client communications, and ensure work is executed to a consistently high standard across channels.

You will take ownership of client relationships, contribute to account growth, provide quality assurance across marketing activity, and work closely with the CEO, whilst supporting team members to elevate the standard of work delivered across the agency.

We currently operate remotely; however, this role is being recruited as a hybrid position as we secure a permanent office on Brisbane's North Side. In the meantime, we regularly meet with clients, collaborate in person for content production and team activities, and expect to transition into our dedicated office space in the near future.

Key Responsibilities

Brand & Marketing Strategy

• Develop industry-leading brand strategies, messaging and communication frameworks
• Shape campaign strategy and overarching marketing direction
• Ensure all activity aligns to clear commercial objectives
• Maintain consistency across brand, creative and execution

Digital Marketing, Campaign Strategy & Execution

• Plan and run campaigns across digital, content, events and traditional media
• Lead campaign direction from concept through to rollout
• Develop campaign concepts, themes, communications and messaging platforms
• Manage execution across paid media, social, email, content and offline channels
• Oversee paid campaign activity across platforms such as Meta, LinkedIn and Google
• Monitor, analyse and optimise campaign performance across digital channels
• Translate campaign performance and market insights into recommendations for clients
• Deliver launches, activations, promotions and integrated campaigns
• Oversee timelines, priorities and delivery standards

Account & Project Management

• Take ownership of client accounts from both a strategic and delivery perspective
• Manage scopes, timelines and expectations across projects and ongoing work
• Act as the central point ensuring work is aligned and delivered properly
• Coordinate internal team members and external suppliers
• Maintain clear, proactive communication with clients

Ongoing Marketing, Content & Communications

• Drive consistent marketing activity across active client accounts
• Develop and manage campaign calendars, communications and rollout plans
• Create marketing communications across social media, email, PR, campaigns and broader content initiatives
• Write and develop campaign messaging, content themes and communication frameworks
• Produce and contribute to social media content, thought leadership, marketing collateral and client communications
• Support the production of low-fi content to keep campaigns moving and visible
• Work with designers, developers and marketers to execute campaigns effectively
• Maintain quality and consistency across month-to-month marketing activity
• Review, refine and ensure our standards in deliverables before they reach clients or market