ABOUT WEBRUNNER:

Webrunner is a premier digital marketing agency dedicated to the home improvement industry. Since 2018, we’ve helped countless contractors across the USA and Canada scale their businesses through strategic online marketing solutions. Our services encompass branding, website design & development, paid search & social campaigns, SEO, marketing automation, and consulting. Our mission is to be the most helpful digital marketing agency for contractors, driven by our core principles of being proactive, attentive, and continuously innovative.

REQUIREMENTS:

• Proven expertise in digital marketing channels such as paid search, paid social, SEO, and conversion rate optimization.
• Strong background in account management and client-facing roles, with a track record of developing tailored marketing strategies.
• Ability to confidently identify and solve campaign performance issues.
• Skilled in financial planning and budget management related to digital marketing.
• Continuous learner, eager to stay ahead in the field of digital marketing.
• Team player with excellent collaboration skills, ensuring alignment and integration of marketing efforts with broader team goals.
• Exceptional communication skills, adept at presenting strategies and concepts to clients and team members effectively.

HOW TO APPLY:

Please submit your resume and a cover letter explaining why you would be a perfect fit for the role and our agency. Include examples of how you have driven success in previous marketing roles.
We look forward to hearing from you and exploring how you can contribute to our mission at Webrunner!
At Webrunner, we believe that diversity and inclusion at our company is essential to our success. We seek to recruit, develop, and retain the most talented people from a diverse candidate pool. We are an equal opportunity employer.
Note: Only applicants who are selected for an interview will be contacted.
Disclaimer: This job description is subject to change at any time.

THE ROLE:

As a Senior Marketing Strategist, you will ensure that every client achieves their growth and revenue objectives through effective, data-driven marketing strategies. This role is ideal for someone who thrives on building relationships, enjoys the challenge of optimizing marketing strategies, and is passionate about delivering measurable results.

KEY RESPONSIBILITIES:

• Develop and implement comprehensive digital marketing strategies, including PPC, SEO, and conversion rate optimization.
• Manage client relationships, providing ongoing support, coaching, and personalized strategies aligned with their business goals.
• Analyze campaign performance using marketing dashboards, identify challenges, and devise creative solutions to overcome them.
• Guide clients in understanding marketing and financial metrics like CPL, CAC, and ROI.
• Oversee financial planning and budget management for marketing campaigns, ensuring strategic fund allocation and adjustments to maximize results.
• Stay updated with the latest trends and tools in digital marketing, integrating innovative practices into client strategies.
• Able to identify and present, and upsell solutions to help drive growth and results for our clients.