Senior Media Strategist at Palo Alto Networks

Tokyo, , Japan -

Full Time

Start Date

Immediate

Expiry Date

18 Jun, 26

Salary

0.0

Posted On

20 Mar, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Media Strategy, Media Planning, Audio, Video, CTV, Social, Intent Platforms, Content Syndication, Google Marketing Platform, LinkedIn, Japanese Trade Media, Stakeholder Management, Data Analysis, B2B SaaS, Automation

Industry

Computer and Network Security

Description

Our Mission At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place. Who We Are In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us! We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes. Job Summary Your Career: We are looking for a curious, hands-on architect to lead our media strategy and execution across Japan. This is not a set and forget role. We need a Senior Strategist who views media as a laboratory—someone who is perpetually dissatisfied with the status quo and wants to build media plans that drive real growth. You will be the bridge between our global business objectives and the tactical execution required to capture the attention of complex Buying Groups in the Japan focus accounts. Your Impact: As a Senior Manager, you are the connective tissue between our global brand ambition and the local market reality. You don’t just oversee media; you architect the plans and orchestrate brand & demand. You will influence everything from the localized creative hook to the media mix, ensuring that every yen spent is an investment in moving a buying group closer to a decision. What You’ll Do Architect and Own Media Plans Lead the charge on Japan-specific media plans across Audio, Video, CTV, Social, Intent platforms, and Content Syndication. You will aggressively test new channels while maintaining a mix of global standards (Meta, Google) and local essentials (Nikkei, ITmedia). You are responsible for the hands-on building, optimization, and reporting of these plans. Buying Group Orchestration Move beyond the individual lead. You will design media strategies that identify and engage entire Buying Groups within target accounts. You’ll connect the dots between global intent signals and local behaviors to build a cohesive picture of account readiness. Translate Media to Business Outcomes You must be able to connect media metrics to real-world business outcomes like Pipeline and Closed-Won. You will relentlessly interrogate data to ensure we are driving high-value business, not just high-volume traffic. Strategic Influence & Stakeholder Management Partner with Japan Field Marketing, Sales, and Product teams to ensure media is aligned with localized product roadmaps. You provide a data-backed POV that shapes how we adapt global campaigns for the Japan market without losing core brand essence. Content & Creative Catalyst Use Japan-specific media performance data to influence the creative lab. You’ll provide the why that helps Creative and Content teams build high-performing assets—bridging the gap between global look-and-feel and local engagement triggers. Drive Automation & POV Propel the team toward a hands-off-the-wheel future where possible. While you use our global AdTech stack, you will identify local opportunities for automation and maintain a strong POV on which tools actually deliver in the Japan ecosystem. Who You Are (The DNA) Intellectually Restless You have an innate curiosity. You aren't satisfied with industry benchmarks—you want to know why Japan’s performance looks the way it does and how to break the ceiling. Market Intricacy Expert You bring a refined eye for local media consumption habits, knowing exactly how to balance the high-trust requirements of traditional market trade media with the agility of global digital platforms. The Cultural Storyteller You can dive deep into a DSP or an intent platform, but you can also walk into a room of Japan Sales leaders and explain the buyer journey in a way that gains instant buy-in. Deep Local Context You possess a nuanced understanding of Japanese business etiquette and the consensus-building process, allowing you to tailor media strategies that respect local hierarchies while driving modern digital engagement. Qualifications Experience 10+ years in media strategy and planning, with a heavy lean into B2B SaaS or tech. You’ve successfully navigated long sales cycles and multi-stakeholder buying committees. The Toolkit Mastery of the modern media stack—Google Marketing Platform, LinkedIn, and Intent platforms. Experience with Japanese trade media and direct sponsorships is essential. Language Business-level English for global collaboration and native-level Japanese for local execution. Business Acumen You understand the P&L. You can speak the language of Sales and Product as fluently as you speak the language of media metrics. Our Commitment We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together. We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com. Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics. All your information will be kept confidential according to EEO guidelines. Is role eligible for Immigration Sponsorship? No. Please note that we will not sponsor applicants for work visas for this position. Please use this form to provide us with information that will help direct your request and find your data in all of our systems

Responsibilities

The Senior Media Strategist will architect and own Japan-specific media plans across various channels, aggressively testing new avenues while maintaining global standards. This role involves designing media strategies to engage entire Buying Groups within target accounts and translating media metrics into tangible business outcomes like Pipeline and Closed-Won revenue.