Senior Performance Marketing Strategist at Bamboo Works

, , Philippines -

Full Time

Start Date

Immediate

Expiry Date

06 Jun, 26

Salary

0.0

Posted On

08 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Paid Media Strategy, Campaign Execution, Google Ads, LinkedIn Ads, Performance Marketing, Lead Quality, Conversion Optimization, Attribution Modeling, A/B Testing, Data Analysis, Client Strategy, Stakeholder Management, B2B Marketing, Multi-channel Strategy, Budget Allocation, Experimentation

Industry

Outsourcing and Offshoring Consulting

Description

We’re helping a client find a Senior Performance Marketing Strategist to lead both the strategy and hands-on execution of paid media campaigns across several high-value accounts. This is a senior individual contributor role, ideal for an experienced performance marketer who can confidently engage with senior marketing leaders, design high-impact strategies, and personally build, test, and optimise campaigns to drive measurable growth. You’ll act as both strategist and operator — translating business goals into performance plans, executing campaigns directly, and continuously refining them using data. Role Details Commitment: Part-Time (approx. 10–15 hours/week; may fluctuate depending on workload/projects) Location: Fully Remote Working Hours: Primarily UK hours, with some early overlap with US time zones Engagement: Independent Contractor Start Date: ASAP Monthly Rate: Open, depending on level of experience What You’ll Do Strategic Ownership Develop and own sophisticated, multi-channel paid media strategies focused on improving lead quality and conversion performance Design campaign frameworks aligned to audience segments (industry, seniority, funnel stage, product, etc.) Identify, test, and scale new paid channels beyond Google Search and LinkedIn to diversify acquisition sources Lead quarterly strategic planning sessions with clients to align marketing efforts with business goals Design and refine attribution approaches suitable for long or complex sales cycles Hands-On Campaign Execution (Core Focus) Directly build, launch, and manage campaigns across platforms such as Google Ads, LinkedIn Ads, and other relevant channels Perform day-to-day optimisation including bidding, targeting, audience segmentation, creative testing, and funnel adjustments Set up conversion tracking, audience lists, and campaign structures to ensure accurate measurement Continuously run experiments on creatives, messaging, landing pages, and audience strategies to improve performance Proactively troubleshoot delivery issues, performance drops, and tracking inconsistencies Client Strategy & Relationship Management Serve as the primary strategic advisor to clients, providing clear insights and actionable recommendations Lead regular strategy calls, presenting performance updates, learnings, and next-step plans Build trusted relationships through proactive communication, expectation setting, and transparency Ensure clients understand both strategic direction and operational execution Performance Analysis & Reporting Take accountability for improving lead quality, conversion rates, and ROI while maintaining or growing volume Track and analyse metrics such as cost per qualified lead, pipeline contribution, conversion rate, and revenue impact Produce monthly and quarterly reports with actionable insights (not just data summaries) Use performance data to refine targeting, messaging, budget allocation, and channel mix Collaboration & Continuous Improvement Translate strategy into structured action plans with clear priorities and measurable outcomes Collaborate with internal stakeholders (creative, content, leadership) to support campaign performance Share insights, learnings, and best practices to strengthen overall marketing capability Stay current on paid media trends, platform updates, and emerging growth opportunities What We’re Looking For Must-Haves Senior-level experience managing paid media strategy and execution (at least 5 years) Strong hands-on experience with platforms such as Google Ads and LinkedIn Ads Proven ability to both design strategy and execute campaigns independently Strong analytical mindset and ability to translate data into actionable decisions Experience working directly with senior stakeholders or clients Excellent English communication skills (written and spoken) High ownership mindset and reliability in a remote environment Nice-to-Haves Experience in B2B or lead-generation focused environments Familiarity with long or complex sales cycles and attribution challenges Experience testing and scaling emerging acquisition channels Background in agency or growth consultancy environments Why This Role Senior-level autonomy with real strategic influence Direct exposure to high-value accounts and leadership teams Opportunity to shape acquisition strategy, not just execute tasks Flexible remote setup with part-time commitment and potential for growth Recruitment Process Initial Interview Client Interview Practical Test Assessment Offer & Onboarding

Responsibilities

This role involves leading both the strategy and hands-on execution of paid media campaigns across several high-value accounts, focusing on improving lead quality and conversion performance through multi-channel planning and direct campaign management.