Senior Product Analyst at Tide Platform

, , Romania -

Full Time

Start Date

Immediate

Expiry Date

13 May, 26

Salary

0.0

Posted On

12 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Data-Informed Decisions, Product Strategy, Hypothesis-Driven Deep Dives, Product Experimentation, KPI Measurement, User Research, Goal Translation, LTV Correlation, Experiment Design, Self-Serve Analytics, SQL, Python, Stakeholder Influence, Front-End Experience, Continuous Discovery, Continuous Development

Industry

Financial Services

Description

ABOUT TIDE At Tide we help SMEs save time (and money) in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions from invoicing to accounting. Tide is transforming the small business banking market with over 1.8 million members globally across the UK, India, Germany and France. Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data-driven decisions to serve our mission: to help SMEs save both time (and money) so they can get back to doing what they love. Tide facts: Tide is available for UK, Indian, German and French SMEs Over 1.8 million members: 800,000 UK and 1,000,000 in India and growing rapidly Over $300 million raised in funding Over 2,500 Tideans globally - we’re diversity champions! We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram and New Delhi, and in Berlin, Paris and Luxembourg. ABOUT THE TEAM: This role will be part of our Member Experience team. This team is focused on enabling amazing member experience across our business management platform, across mobile and web surfaces. It is fully cross-functional - with Product Managers, Designers and Engineers delivering in a continuous discovery and continuous development model. We also drive the Design System for Tide, ensuring we create coherent and consistent experiences across the World. ABOUT THE ROLE: As our Product Analyst, you will be at the heart of driving data-informed decisions that directly enhance the member-facing experience across Tide’s suite of products. Your expertise will guide product strategy, ensuring that our front-end propositions are not only effective but also deeply aligned with our members' needs and journeys. This role demands a blend of technical proficiency and business acumen, as you'll be responsible for everything from analysing member interaction data to revamping on-platform user journeys and performing comprehensive pre- and post-launch analysis of UI/UX improvements. This role suits a highly independent individual with a proven track record of proactively working within the product community. You’re not just an expert in digital products; you’re a passionate advocate for data-driven decision-making and an innovative thinker who can transform insights into impactful product features. You’ll be an integral part of the product squad. Product Discovery: Conduct hypothesis-driven deep dives into existing product usage data to identify user pain points, quantify the size of the problem, and propose actionable solutions. Solution Confidence: Lead product experimentation efforts, designing and analysing tests to build confidence in the features we plan to invest in. You’ll be the go-to expert for product experiments, ensuring they provide meaningful data to guide decision-making. Product and Feature Performance Review: Collaborate with product teams to establish and measure KPIs that reflect the impact of new features and experience. Your analyses will ensure that product developments solve real user problems and drive increased adoption. User Research: Perform data deep dives to uncover opportunities for enhancing user experiences. You’ll guide teams to focus on high-impact user problems that align with our commercial goals. Goals to KPI Translations: Work with product managers to translate experience goals into business KPIs, identifying the impact hypotheses that will drive product success. You’ll also collaborate with analytics engineers to enable seamless KPI reporting through intuitive dashboards. Engagement to LTV Correlations: Establish and quantify the indirect impact of engagement-driven products on member longevity (LTV). Use statistical methods to validate these correlations and prioritise investments in features that enhance engagement and extend member lifecycles. Experimentation & Product Growth: Leverage deep insights into user behaviour to design experiments that drive product adoption. Your analyses will be critical in interpreting results and guiding future product development. Self-Serve Product Analytics: Partner with data, engineering, and data science teams to deliver a world-class self-serve analytics platform. You’ll ensure that our experimentation stack, including tools like LaunchDarkly, Segment, and Heap, is optimised for business and product teams to use effectively. WHAT WE ARE LOOKING FOR: Have 3+ years of analytics experience with increasing scope, preferably in a high-growth product or SaaS company. Have a strong commercial mindset and an instinct for prioritising projects based on potential business impact. Are known for creating clarity from ambiguity, and for leading structured thinking in fast-paced, evolving contexts. Have a consistent track record of influencing senior stakeholders without authority, and delivering change through insight. Have experience working with Product teams, particularly on front-end experience related initatives. Write complex SQL queries in your sleep and use Python when needed for analysis or prototyping. Can turn raw data into a clear business story, and know when to zoom in or zoom out depending on the audience. Are self-driven and take initiative—you don’t wait to be told what to do. TIDEAN WAYS OF WORKING At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community. TIDE IS A PLACE FOR EVERYONE At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives. We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard. At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard. Disclaimer It has come to our attention that individuals or agencies are falsely claiming to represent Tide and are reaching out to candidates regarding job opportunities. Please be aware that: Tide does not charge any fees at any stage of the recruitment process. All official Tide job opportunities are listed exclusively on our Careers Page and applications should be submitted through this channel. Communication from Tide will only come from an official @tide.co email address. Tide does not work with agencies or recruiters without prior formal engagement, and we do not authorize third parties to make job offers on our behalf. If you are contacted by anyone misrepresenting Tide or requesting payment, please treat it as fraudulent and report it to us immediately at talent@tide.co Your safety and trust are important to us, and we are committed to ensuring a fair and transparent recruitment process. Tide leverages AI to enhance our hiring experience. You can read more about how we use AI in our recruitment process in our AI Policy. Your personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice.

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Responsibilities

The Product Analyst will drive data-informed decisions to enhance the member-facing experience across Tide's products, guiding product strategy through analysis of member interaction data and user journey improvements. Key duties include conducting deep dives for product discovery, leading experimentation efforts, and establishing KPIs to measure feature impact.