Today, we live in a world where everything has become convenient. Now you can get a ride anywhere, buy anything, and get an answer to your question with just a couple clicks on your phone. Convenience isn’t a luxury, it’s an expectation.
So why not renting? It’s still a chore to get utilities set up, buy renters insurance, get air filters changed, handle pest control, and more.
That’s why we’ve built the world’s first Resident Experience Platform that makes resident onboarding, resident services, and ancillary revenue effortless for property managers.
We’re passionate about turning friction into triple win experiences for residents, investors, and managers. That way renting can be easy and rewarding for everyone.
And now you can join us. Apply today to join 200+ passionate, creative people who strive to make a difference each day so residents, property managers, and investors all win.

ABOUT THE ROLE

We’re seeking a forward-thinking Senior Product Manager to lead the evolution of our Resident Benefits Package (RBP), with a strong focus on enhancing property manager and resident value and profitability. You will be responsible for driving the RBP product roadmap, analyzing resident needs, and collaborating with cross-functional teams to deliver an innovative and effective RBP that aligns with our strategic goals supporting our customers, property managers, and their end users, residents. This role requires a blend of product management expertise, resident-centric thinking, and a passion for personalizing experiences.

KEY RESPONSIBILITIES:

• RBP Product Strategy & Vision:
• Define and articulate the product vision and roadmap for the RBP and how it fits into pre and post onboarding journey phases.
• Conduct market research and competitive analysis, identifying opportunities for new product innovation within the RBP space.
• Develop a deep understanding of property manager, resident needs and preferences to identify patterns and trends.
• Identify high-leverage opportunities and craft an opportunities roadmap in collaboration with our partnerships team
• RBP Product Development & Management:
• Lead the end-to-end product lifecycle for the RBP, prioritizing features that enhance resident experience and drive business outcomes.
• Collaborate with engineering, product and data teams to develop and implement features, such as personalized recommendations and dynamic pricing.
• Manage the product backlog, ensuring alignment with strategic goals, property manager goals and resident needs.
• Lead the ideation, prototyping, testing, and refinement of RBP solutions.
• Resident-Centric Analysis & Optimization:
• Conduct A/B testing and other experiments to optimize pricing, features, and messaging, leveraging AI to personalize the testing process.
• Monitor and report on key performance indicators (KPIs), using dashboards and reporting tools.
• Stakeholder Collaboration & Communication:
• Collaborate with property management teams to ensure alignment on RBP strategies.
• Communicate product updates and changes, including AI-powered features, to internal and external stakeholders.
• Provide training and support to property management teams on the RBP, including how to leverage AI-driven insights.
• Gather and incorporate feedback from residents and property managers, leveraging AI-powered sentiment analysis to identify key themes.
• Partner with engineering, design, data science, & business teams to prototype and validate solutions.

This position is a remote-first, work-from-home position. Second Nature is committed to creating a culture and workplace where remote work fosters collaboration and connections and is a vital part of our company story and success. To be successful in a remote work role at Second Nature, you must:

• Be available and engaged during core working hours aligned with the Eastern Time Zone to ensure effective collaboration and timely completion of responsibilities
• Have a quiet, professional, distraction-free environment in which to complete your work
• Have access to your own reliable high-speed internet connection
• Attend our bi-annual in-person company meetings (Second Nature will reimburse the cost of your business travel per company guidelines