Senior Product Marketing Manager

at  Monzo

WE’RE ON A MISSION TO MAKE MONEY WORK FOR EVERYONE.

We’re waving goodbye to the complicated and confusing ways of traditional banking.
With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers!
We’re not about selling products - we want to solve problems and change lives through Monzo ❤️
Hear from our team about what it’s like working at Monzo ✨
London or Remote (UK) | £85,000 - £100,000 + Benefits | Caregiver Leave - 12 month fixed term contract

THE ROLE

We’re looking for a Senior Product Marketing Manager to join our team and help us build one of the best, most innovative banks in the world. This entails defining our product propositions and go-to-market strategies for our core products and services, primarily including user growth, product security and financial crime.
You’ll act as the voice of both the market to help us meet our users needs and achieve our business objective through targeted, measurable, and exciting campaigns across a range of channels.
You’ll be a key partner to Marketing and Product as we listen to our customer needs, understand the competitive landscape and build things that help people manage their financial lives.

RESPONSIBILITIES:

GTM Strategy: Develop top launches for Monzo customers and align to business objectives to reach new customers. Lead the development and execution of innovative go-to-market plans for new features and offerings that drive adoption of Monzo as a bank.
Champion for the customer: Partner with Product & Design on product discovery work for product solutions. Champion our audiences, both existing and potential - owning our view of the total addressable market for your products with a deep understanding of their needs.
Positioning & Messaging Mastery: Deeply understand our market and customers to compose powerful, differentiated positioning. Craft (and coach others to craft) impactful messaging frameworks that resonate with our target audiences.
Player/Coach Work. Act as both a hands-on contributor, driving several marketing initiatives solo, as well as a leader capable of coaching, guiding and mentoring other strong product marketers.
Market Insights: Develop a point of view on market trends, customer behaviours, and competitive changes that impact our Products. Drive in-depth market research alongside our User Research team.
Growth/Lifecycle Campaigns: Work in partnership with Product and CRM to drive user growth and engagement. Develop a deep understanding of customer journeys that lead to targeted campaigns and greater customer loyalty.
Cross-functional Partnership: Be comfortable and work well with a broad range of people at every level of the business from senior leadership to individual contributors.

This role can be based out of our London office next to Liverpool Street station (a hybrid of office based and home working) or fully remote within the UK

• We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team