Drata is looking for a Senior Product Marketing Manager to lead go-to-market efforts for our Risk & Governance product line. This person will be responsible for positioning, messaging, enablement, and launch strategy for vendor risk management and broader governance offerings. You’ll work closely with Product, Sales, and Customer Success to define how Drata drives business value through modern risk management solutions.
This role is perfect for a product marketer who thrives on cross-functional collaboration, customer insight, and translating complex capabilities into clear, actionable messaging. If you’re excited by the intersection of GRC innovation and go-to-market excellence — we want to hear from you.

REQUIREMENTS:

• 4 years focused on SaaS
• 8+ years of product marketing experience
• Strong command of security, risk, and governance buyer needs (4 years experience)

• Develop and lead GTM strategies for Risk & Governance products, including vendor risk management and internal risk workflows.
• Build differentiated messaging, segmentation, and persona frameworks grounded in user data and industry trends.
• Translate complex capabilities into compelling collateral and sales enablement tools for mid-market and enterprise segments.
• Own product and feature launches, aligning stakeholders and executing integrated campaigns across Marketing and GTM.
• Partner with Product to bring customer insight into roadmap planning and influence prioritization based on market opportunity.
• Conduct deep dives into customer feedback, competitive analysis, and usage data to inform positioning and pricing strategy.
• Define and track adoption and attach-rate metrics; iterate messaging and tactics based on performance data.
• Use AI-powered tools to boost productivity, surface insights faster, and experiment with scaled content creation.