ABOUT 11:FS GROUP LTD

11:FS is on a mission to change the fabric of financial services. Our Ventures practice builds challenger propositions globally, like we did for NatWest with Mettle. Our Pulse team creates a benchmarking tool used by the likes of Monzo, Starling, NatWest and Tesco Bank. On top of all of that, we’re a media company, our Growth team generate a stream of content that supports our brand and changes the conversation - not necessarily in that order.

SKILLS/EXPERIENCE

• Proven success as an SDR / BDR in a SaaS or fintech environment, consistently beating targets
• Skilled in outbound prospecting and engaging senior decision-makers
• Strong discovery and qualification ability — you ask the right questions and spot opportunities others miss
• Persuasive, confident, and resilient in a target-driven environment
• Confident using a variety of sales and productivity tools (Hubspot, Sales Navigator) and able to introduce new ones that improve how we operate
• Ambitious and growth-minded, with clear aspirations for career progression in a high-growth fintech business

ABOUT THE ROLE

We’re looking for a full-time, permanent Senior SDR at 11:FS Pulse. Your mission will be to drive growth by generating high-quality, sales-qualified opportunities across both new and existing clients. You’ll focus on outbound prospecting into target accounts while also collaborating with our Account Management team to uncover upsell and cross-sell opportunities within our customer base.
We’re looking for someone with a proven track record in SaaS/fintech sales development, who is hungry to take on a bigger challenge and play a critical role in shaping how we grow both new business and customer expansion.

KEY RESPONSIBILITIES

• Fuel pipeline growth by owning outbound prospecting into priority target accounts worldwide
• Uncover expansion opportunities by partnering with Account Management to identify upsell and cross-sell potential within existing customers
• Engage senior decision-makers with tailored outreach sequences and messaging that cut through the noise
• Create momentum for the sales cycle by booking high-quality demos that set the New Business team up for success
• Qualify ruthlessly — confidently disqualify poor-fit leads while redirecting them to better-suited 11:FS solutions where relevant.
• Shape how we scale by contributing ideas, feedback, and process improvements that make the revenue team more effective.