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Senior Search Specialist at White Fox Boutique

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

02 Jun, 26

Salary

0.0

Posted On

04 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Smart Bidding Strategy Optimisation, Budget Management, ROAS Optimisation, CPA Optimisation, CVR Optimisation, Feed Optimisation, Campaign Structuring, Marginal ROAS Thresholds, Forecasting, Copywriting, Reporting, Search Strategy Management, Google Platforms, Organisational Skills, Analytical Skills

Industry

Retail

Description

White Fox is a globally recognised fashion brand loved by babes and celebs worldwide. Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere. An exciting role has become available for a SEM Specialist to join the White Fox family based at our stunning office in Rosebery. Think this could be you? Apply below! Key Responsibilities Reporting into the Digital Marketing & Affiliates Manager, the ideal Senior SEM Specialist will assist in implementing, monitoring and managing industry-leading performance media strategies, with a focus on paid search. Day to Day Smart bidding strategy optimisation (tCPA, tROAS, value-based bidding) Manage allocated budgets, ensuring efficient allocation of resources to maximize performance Daily monitoring of spend, ROAS, CPA, CVR and revenue contribution across our Google ecosystem Feed optimisation for Shopping and Performance Max Campaign structuring aligned to product categories and regional priorities Identifying diminishing returns and marginal ROAS thresholds Forecast traffic, spend and revenue by region Write high-converting, brand-aligned copy for Google Ads campaigns. Regular reporting on keyword and campaign performance 4+ years of experience managing search strategies (preferred in Google platforms for both search & shopping) Strong organisational skills and a collaborative mindset Strong analytical skills with the ability to interpret data and identify trends Generous monthly clothing allowance + ongoing discounts Amazing office with high quality facilities + great work culture Onsite Gym Great long term career opportunities within one of Australia's fastest growing fashion companies

Responsibilities

The Senior SEM Specialist will assist in implementing, monitoring, and managing performance media strategies, focusing heavily on paid search execution. Key tasks include optimizing smart bidding, managing allocated budgets for maximum performance, and ensuring efficient resource allocation across the Google ecosystem.